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How to Incorporate Social Media Into a Marketing Campaign

Instructions:

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question 1 of 3

Which of the following promotes brands and products using social media communication tools and channels?

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1. Which of the following is a good reason to use various marketing channels?

2. Which of the following is the process of collecting information that is associated with an idea, topic, or interest?

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About This Quiz & Worksheet

It only takes a few minutes to complete this short quiz/worksheet combo and check your comprehension of how to incorporate social media into a marketing campaign. The questions included on this quiz address why it's helpful to use various social marketing channels and what a company can do to build long-term customer loyalty.

Quiz & Worksheet Goals

Our quiz will ask you questions about:

  • What promotes brands and products using social media channels and tools
  • Why it's a good idea to use various social marketing channels
  • The process of collecting information about a topic, idea or interest and what it's called
  • What is needed to build long-term customer loyalty
  • How a company can engage all types of audiences

Skills Practiced

  • Knowledge application - use your knowledge to answer a question about what it's called to collect information about an idea, topic or interest
  • Interpreting information - verify that you can read information regarding how a company can engage all types of audiences and interpret it correctly
  • Reading comprehension - ensure that you draw the most important information from the related lesson on using social media in a marketing campaign

Additional Learning

Check out our lesson called How to Incorporate Social Media Into a Marketing Campaign if you'd like to review this subject in greater detail. Once you've completed this lesson, you should understand how to:

  • Define marketing channels
  • Explain why it might not be wise to only use social media marketing to promote a company
  • Give an example of a marketing channel aside from social media
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