What is Customer Experience Management?


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question 1 of 3

What is customer experience management?

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1. Which of the following is a benefit of using customer experience management?

2. What is a way to make customer experience management easier for your company?

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About This Quiz & Worksheet

These assessment questions are meant as a quick test of your understanding of managing the customer experience. Take a look at how a company can benefit from customer experience management in addition to how to improve the overall CEM experience for the customer.

Quiz & Worksheet Goals

The quiz will test you on such things as:

  • The meaning of customer experience management (CEM)
  • A way to make CEM easier for the company
  • Steps that can be taken to make CEM more effective
  • The value of CEM to the company

Skills Practiced

Test skills including:

  • Interpreting information - verify that you can review information regarding CEM value to the company and interpret it correctly
  • Information recall - access the knowledge you've gained regarding what customer experience management means
  • Knowledge application - use your knowledge to identify ways to make CEM more effective

Additional Learning

Get to know more about this topic by studying the lesson named What is Customer Experience Management? Get familiar with lesson information, like:

  • How CEM can affect attracting new customers
  • Platforms customers can use to share their experiences
  • The types of experiences that can be beneficial to the company