What is a Market Profile? - Definition & Example


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What is a market profile?

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1. Characteristics typically included in a market profile include:

2. Income falls under what category as a characteristic of a market profile?

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About This Quiz & Worksheet

Gauge your understanding of market profiles with these assessments. They will ask questions about the definition and characteristics of market profiles, as well as how to define a target market.

Quiz & Worksheet Goals

The quiz/worksheet will ask students questions on these subjects:

  • The definition of market profile
  • The characteristics of a market profile
  • The definition of a target market

Skills Practiced

These assessments will give students the opportunity to build these skills:

  • Reading comprehension - read and draw the key information from the associated lesson on market profiles
  • Defining key concepts - correctly define key terms such as market profile and target market
  • Information recall - access the knowledge you've gained regarding the characteristics of a market profile

Additional Learning

If you want more information on market profiles, take a look at the accompanying lesson, 'What is a Market Profile? - Definition & Example.' It will help you achieve these goals and objectives:

  • Define market profile
  • Learn how to create a market profile
  • Analyze a market profile example
  • Understand how to use a market profile in a marketing plan