What Is Marketing Strategy? - Examples & Objectives


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question 1 of 3

Marketing strategy includes:

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1. What are the three components are used to gain the market's attention when using a marketing strategy?

2. Which of the following is an example of a marketing strategy?

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About This Quiz & Worksheet

This quiz and worksheet will test you on concepts related to marketing strategy. Some of the information you'll be tested on includes the main components of a marketing strategy and types of marketing strategies.

Quiz & Worksheet Goals

These assessment tools will test your knowledge of the following:

  • The goals of marketing strategy
  • The three components of a marketing strategy
  • Types of marketing strategies

Skills Practiced

  • Making connections - use understanding of the concept of marketing strategies in different contexts
  • Information recall - access the knowledge you've gained regarding marketing strategies
  • Knowledge application - use your knowledge to answer questions about marketing strategy

Additional Learning

To learn more, review the accompanying lesson, 'What is Marketing Strategy? - Examples and Objectives.' The lesson covers the following objectives:

  • Describe marketing strategy
  • Identify the three main components of a marketing strategy
  • Understand the objectives of a marketing strategy
  • Learn examples of marketing strategies