Marketing Strategy: Techniques & Influences


Choose an answer and hit 'next'. You will receive your score and answers at the end.

question 1 of 3

What is a marketing strategy?

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1. Why is knowing your business important?

2. How can reviewing strategies help your business to stay competitive?

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About This Quiz & Worksheet

Look at the mobile-friendly quiz and worksheet to assess your knowledge of marketing strategies. The quiz puts an emphasis on the definition of a marketing strategy and reviewing past strategies.

Quiz & Worksheet Goals

In these assessments, you'll be tested over:

  • An important factor when creating a marketing strategy
  • The meaning of marketing strategy
  • A benefit of reviewing strategies to help a business remain competitive
  • Creating new strategies by looking at past strategies

Skills Practiced

  • Interpreting information - verify that you can read information about the importance of knowing your business and interpret it correctly
  • Information recall - access the knowledge you have gained about something to consider when making a marketing strategy
  • Knowledge application - use your knowledge to answer questions about marketing strategies

Additional Learning

Cover more information about these strategies using the lesson titled Marketing Strategy: Techniques & Influences. Using this lesson, you can:

  • Examine the purpose of a marketing strategy
  • See how to effectively grow a business
  • Analyze different types of marketing strategies