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The Value of Marketing Training for Legal Professionals

Instructions:

Choose an answer and hit 'next'. You will receive your score and answers at the end.

question 1 of 3

With _____ being tight, many of the legal professionals' marketing duties may be left up to them solely.

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1. Which types of events will offer you a myriad of opportunities to promote yourself and your practice?

2. Which of these is NOT a benefit of marketing training for legal professionals?

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About This Quiz & Worksheet

This quiz and its attached worksheet allow you to measure your knowledge of marketing training for lawyers and legal professionals. Answer questions about changes in the market as well as sources of training.

Quiz & Worksheet Goals

Use these questions to assess your knowledge of topics like:

  • Self-promotion events
  • Why many lawyers are now managing their own marketing
  • Benefits of marketing training in the legal industry
  • Opportunities for marketing training

Skills Practiced

  • Reading comprehension - ensure that you draw the most important information from the lesson, such as important areas of marketing that can help a lawyer
  • Information recall - access the knowledge you've gained regarding new realities in the legal market that have pushed many legal professionals to maintain control over their marketing needs
  • Knowledge application - use your knowledge to answer questions about what types of events could help a lawyer with self-promotion and where they can find these and other training opportunities

Additional Learning

If you're still curious about this facet of the legal profession, read the lesson titled The Value of Marketing Training for Legal Professionals. You will learn about new concepts, such as:

  • Incorporating new technologies into marketing activities
  • Specific campaigns for different legal specializations
  • Everyday ways to market yourself and your firm
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