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What is Narrowcasting? - Definition & Examples

Instructions:

Choose an answer and hit 'next'. You will receive your score and answers at the end.

question 1 of 3

What is data mining?

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1. What is broadcasting?

2. Narrowcasting sends information to specific groups based on _____.

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About This Quiz & Worksheet

This quiz/worksheet's purpose is to ask you questions about things like data mining, broadcasting, and narrowcasting.

Quiz & Worksheet Goals

More precisely, you'll be assessed on:

  • What happens during data mining
  • The definition of broadcasting
  • Demographic(s) to which narrowcasting sends information
  • Cons of narrowcasting in politics
  • Examples of narrowcasting

Skills Practiced

  • Interpreting information - verify that you can review information regarding data mining
  • Knowledge application - use your knowledge to answer questions about narrowcasting
  • Information recall - access the knowledge you've gained regarding broadcasting

Additional Learning

To learn more about this topic, review the lesson titled What is Narrowcasting? - Definition & Examples. This lesson covers concepts such as:

  • Origin of the term narrowcasting
  • Relationship between marketing/advertising and narrowcasting
  • Narrowcasting in political campaigns
  • Pros and cons of narrowcasting
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