Operational CRM: Definition & Examples Video

Instructions:

Choose an answer and hit 'next'. You will receive your score and answers at the end.

question 1 of 3

What does CRM stand for?

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1. What is the purpose of CRM?

2. What is one of the components of operational CRM?

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About This Quiz & Worksheet

Your understanding of operational CRM will be thoroughly assessed by this quiz. You should prepare yourself to answer questions about the purpose of operational CRM.

Quiz & Worksheet Goals

Questions on this quiz are designed to evaluate what you know about:

  • CRM's purpose
  • Operational CRM's components
  • Applications of operational CRM

Skills Practiced

Practice these skills related to studying as you complete this quiz:

  • Reading comprehension - ensure that you draw the most important information from the related lesson on operational CRM
  • Information recall - access the knowledge you've gained regarding exactly what CRM stands for
  • Knowledge application - use your knowledge to answer questions about interactions between customers and companies

Additional Learning

Further information about this subject is available. Study the lesson titled Operational CRM: Definition & Examples, and you'll learn about:

  • The two main parts of CRM
  • How customers can connect with companies
  • Software's role in operational CRM
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