How to Develop a Public Relations Plan


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question 1 of 3

Which one of the following is the best definition of public relations? Choose the best answer

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1. What is the first step in developing a public relations plan?

2. Intermediate steps in a public relations plan typically follow what order?

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About This Quiz & Worksheet

This quiz/worksheet combo is designed to help you gauge the depth of your knowledge about the ways in which a PR plan can be created. You will be quizzed on relevant terms and steps involved in the PR development process.

Quiz & Worksheet Goals

This quiz will test your familiarity with the:

  • Term used to describe the act of maintaining a company image
  • Steps in creating a PR plan
  • Term used to describe the act of informing the public about a company

Skills Practiced

  • Reading comprehension - ensure that you draw the most important information regarding each step in creating a PR plan
  • Defining key concepts - ensure that you can accurately define main terms and phrases used to describe various aspects of the PR plan development process
  • Knowledge application - use your knowledge to identify steps that are not associated with developing a PR plan

Additional Learning

The How to Develop a Public Relations Plan lesson will introduce you to more detailed information about this organizational process. By referring to this lesson, you will go over:

  • An example of why a company would need a PR plan
  • The focus of public relations
  • A list of steps that are important for creating a PR plan
  • Examples that illustrate each step