Copyright

What is Publicity?

Instructions:

Choose an answer and hit 'next'. You will receive your score and answers at the end.

question 1 of 3

What is the definition of publicity?

Create Your Account To Take This Quiz

As a member, you'll also get unlimited access to over 79,000 lessons in math, English, science, history, and more. Plus, get practice tests, quizzes, and personalized coaching to help you succeed.

Try it risk-free
Try it risk-free for 30 days. Cancel anytime
Already registered? Log in here for access

1. What are the four Ps of marketing?

2. Which of the following is a difference between publicity and marketing?

Create your account to access this entire worksheet
A Premium account gives you access to all lesson, practice exams, quizzes & worksheets
Access to all video lessons
Quizzes, practice exams & worksheets
Certificate of Completion
Access to instructors
Create an account to get started Create Account

About This Quiz & Worksheet

Publicity can be confused with similar forms of communication like marketing, and this quiz/worksheet will evaluate your understanding of both terms.

Quiz & Worksheet Goals

In these assessments you'll be tested on the following:

  • Term for a set of events created to bring attention to a product or service
  • Difference between publicity and marketing
  • Four Ps of marketing in the lesson
  • Definition of publicity
  • Term of which word of mouth is an example

Skills Practiced

This quiz and worksheet allow you to test the following skills:

  • Defining key concepts - ensure that you can accurately define key terms, such as publicity
  • Distinguishing differences - compare and contrast topics from the lesson, such as publicity and marketing
  • Information recall - access the knowledge you've gained regarding the four Ps of marketing

Additional Learning

To learn more about publicity and marketing, review the accompanying lesson called What is Publicity? This lesson will help you achieve the following objectives:

  • Understand why publicity is commonly confused with other forms of communication
  • Learn how publicity is a part of marketing
  • Know the category that newspapers and ads fall in
Support