What is Radio Advertising? - Definition, Types & Examples


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question 1 of 3

How does radio advertising work?

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1. Which type of radio advertising may sound like this: This traffic update brought you by Silver Buddha Auto.

2. What is the advantage of a live read in radio advertising?

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About This Quiz & Worksheet

The quiz/worksheet combo lets you check your understanding of radio advertising. How it works and the different types are topics on the quiz.

Quiz & Worksheet Goals

You'll be quizzed on the following topics:

  • An advantage of a live read in radio advertising
  • The benefits of radio advertising
  • How radio advertising works

Skills Practiced

  • Reading comprehension - ensure that you draw the most important information from the lesson on radio advertising
  • Information recall - access the knowledge you have gained about music that helps you make a brand more memorable
  • Interpreting information - verify that you can read information about how radio advertising works and interpret it correctly

Additional Learning

To learn more, use the lesson called What is Radio Advertising? - Definition, Types & Examples. Goals you can complete include:

  • Identify print advertising options
  • Review the negatives of radio advertising
  • Compare and contrast the different types of radio advertising