How Does Retargeting Work? - Definition & Types


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question 1 of 3

_____ is a form of advertising to customers based on previous internet activity.

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1. Which of these is NOT listed as a purpose of retargeting?

2. Which of these are site retargeting factors associated with a specific user visiting a site?

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About This Quiz & Worksheet

Using the worksheet and quiz, see how familiar you are with retargeting. Its purpose and the meaning of CRM are topics you need to know when you take the quiz.

Quiz & Worksheet Goals

These topics can be found on the quiz:

  • Type of retargeting that displays advertisements to consumers related to their previous keyword searches
  • The purpose of retargeting
  • The abbreviation 'CRM'
  • Site retargeting factors

Skills Practiced

  • Information recall - access the knowledge you have gained about types of site retargeting factors that are associate with a specific site visitor
  • Reading comprehension - ensure that you draw the most important details from the lesson on retargeting
  • Interpreting information - verify that you can read information about what CRM stands for and interpret it correctly

Additional Learning

You can review more by using the lesson called How Does Retargeting Work? - Definition & Types. Progress through this lesson to:

  • Determine how effective retargeting is
  • Identify the different forms of retargeting
  • Examine the purpose of CRM retargeting