Using Social Media to Build Customer Relationships


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question 1 of 3

Social media allows you to build relationships with customers because your company can _____ and customers can _____.

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1. One way to use social media to engage with your customers is to _____.

2. How does social media allow you to promote your products?

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About This Quiz & Worksheet

The questions in this brief multiple-choice quiz and worksheet will assess your understanding of social media and customer relationships. This includes how to use social media to build customer relationships and what to consider before getting started.

Quiz & Worksheet Goals

You'll be quizzed on the following:

  • How social media helps build relationships with customers
  • A specific way companies can use social media
  • Product promotion through social media
  • Use of social media to build relationships with unhappy customers
  • What to ask yourself before using social media to build customer relationships

Skills Practiced

  • Knowledge application - use your knowledge to answer questions about social media and customer relationships
  • Interpreting information - verify that you can read information about using social media to promote products and interpret it correctly
  • Information recall - access the knowledge you've gained about building relationships with unhappy customers through social media

Additional Learning

Continue learning about this topic with the lesson titled Using Social Media to Build Customer Relationships. Here are examples of the information you'll find in this lesson:

  • How social media can help you retain your customer base
  • Different ways to connect with your customers
  • Building your company's reputation