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Using Social Media for Global Marketing

Instructions:

Choose an answer and hit 'next'. You will receive your score and answers at the end.

question 1 of 3

What is target market identification?

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1. Which of the following is NOT a listed way that social media has been effective in global markets?

2. Let's say that it costs you five dollars to produce a product and you sell it for fifteen dollars, which gives you an earnings of ten dollars. What is this an example of?

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About This Quiz & Worksheet

Test what you know about social media for global marketing with this interactive quiz that can be printed as a worksheet for review. You should be familiar with target market identification (target marketing) and how social media has changed global marketing opportunities.

Quiz & Worksheet Goals

This quiz and worksheet are designed to test your knowledge of:

  • What target market identification means
  • How social media has been effective in global markets
  • How businesses marketed globally before social media

Skills Practiced

  • Making connections - use your knowledge of the concept of social media to understand its effect on global marketing
  • Information recall - see if you can remember another name for target marketing
  • Knowledge application - review what you know about target marketing and how global marketing was done before social media

Additional Learning

You can learn more about this topic in the offered lesson, Using Social Media for Global Marketing. This lesson reviews more details about:

  • Social media as a billion dollar business
  • Identifying the ideal customer
  • Inexpensive marketing to create better return
  • Reaching the globe with social media efforts
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