The Importance of Staying Relevant in the Marketplace


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question 1 of 3

Name 2 ways that businesses can stay relevant in the marketplace.

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1. According to the lesson, which is NOT a method businesses use to reward customers?

2. Which is an example of a business accepting new technology?

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About This Quiz & Worksheet

To stay relevant in the marketplace, companies have to keep up with their customers' ever-changing needs, interests and expectations. This quiz and lesson measure your grasp on the essential strategies businesses use to maintain their relevance for consumers.

Quiz & Worksheet Goals

With this assessment, you can gauge your knowledge on the following topics:

  • Evaluating relevance
  • The role of technology
  • Keeping current
  • Carving and developing a niche
  • The value of personal relationships

Skills Practiced

  • Information recall - access your knowledge on relevance in the marketplace
  • Interpreting information - make sure you can read about staying relevant in the marketplace and understand the key strategies and objectives
  • Knowledge application - use your knowledge to answer questions about technology's influence on remaining relevant to consumers

Additional Learning

To learn more, read the lesson,The Importance of Staying Relevant in the Marketplace. The following objectives are part of the lesson:

  • Understand the scope of marketplace relevance
  • Describe the role of new styles, ideas and habits in staying relevant in the marketplace
  • List some ways companies can use technology to remain relevant to busy consumers
Final Exam
Creating Proactive Customer Service
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Chapter Exam