The ABC Model of Attitudes: Affect, Behavior & Cognition


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Greg wants to buy a new car. He does some research and test-drives several cars before deciding to purchase the one with the highest safety rating and best gas mileage. Which type of attitude influenced his decision?

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1. Gay marriage is one of the most hotly debated issues of our time. Most people's attitudes about this topic appear to be _____ based, because they are based on religious and/or moral values.

2. Sara loves puppies. Which of the following could be an example of the behavioral component of her attitude towards puppies?

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About This Quiz & Worksheet

This quiz and corresponding worksheet gauge your understanding of ABC Model of Attitudes by asking you questions related to examples of attitude components.

Quiz & Worksheet Goals

Use these assessment tools to assess your knowledge of:

  • What attitude correlates with research and knowledge
  • Religious and/or moral values and how they affect attitude
  • Behavioral component of attitude

Skills Practiced

This worksheet and quiz let you practice the following skills:

  • Reading comprehension- ensure that you draw the most important information from the ABC Model of Attitudes lesson
  • Information recall- access the knowledge you've gained regarding the behavioral component of attitude
  • Problem solving- use acquired knowledge of the ABC Model of Attitudes to identify attitude components presented in question examples

Additional Learning

To learn more about the model of attitudes, review the lesson called The ABC Model of Attitudes: Affect, Behavior & Cognition. This lesson covers the following topics:

  • Identify what attitudes are and how they affect the way people live and the choices they make
  • Review the affective, behavioral and cognitive components of the ABC Model and understand how an emotions, beliefs and reactions impact attitude
  • Analyze the question 'Where does an attitude come from?' in light of the ABC Model of Attitudes