Copyright

Top of Mind Awareness: Definition & Theory

Instructions:

Choose an answer and hit 'next'. You will receive your score and answers at the end.

question 1 of 3

What is top-of-mind awareness?

Create Your Account To Take This Quiz

As a member, you'll also get unlimited access to over 79,000 lessons in math, English, science, history, and more. Plus, get practice tests, quizzes, and personalized coaching to help you succeed.

Try it risk-free
Try it risk-free for 30 days. Cancel anytime
Already registered? Log in here for access

1. How is top-of-mind awareness calculated?

2. Sarah owns a local pet store and wants to build top-of-mind awareness among residents in her town. Which of these tactics could help her?

Create your account to access this entire worksheet
A Premium account gives you access to all lesson, practice exams, quizzes & worksheets
Access to all video lessons
Quizzes, practice exams & worksheets
Certificate of Completion
Access to instructors
Create an account to get started Create Account

About This Quiz & Worksheet

The top-of-mind awareness model is the subject of these study tools. You'll be answering questions on key points such as a description of top-of-mind awareness and the way it's calculated.

Quiz & Worksheet Goals

Answer questions on these topics:

  • How to build top-of-mind awareness for a local business
  • Type of marketing where customers seek out your brand
  • Importance of outside-the-box thinking

Skills Practiced

  • Reading comprehension - ensure that you can draw the most important information from the related lesson on the top-of-mind awareness model
  • Knowledge application - use your knowledge to answer questions about outside-the-box thinking and building top-of-mind awareness for a local pet store
  • Information recall - access the knowledge you've gained regarding a marketing style where you count on customers to be looking for you

Additional Learning

Learn more with the lesson named Top of Mind Awareness: Definition & Theory. These topics will be addressed:

  • Example of brands using an effective marketing strategy
  • Explanation of top-of-mind awareness and how it's applied
  • Various other types of marketing
Support