FTC's Truth In Advertising Regulations: Definition & Benefit


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What is the agency that protects consumers from deceptive advertisements?

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1. A claim that is actually stated is what type of claim?

2. Which type of advertisement does NOT have to follow the FTC regulations?

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About This Quiz & Worksheet

Answer the questions below to make sure you understand how ads are regulated. You will identify regulatory requirements and how they are enforced.

Quiz & Worksheet Goals

In this quiz/worksheet set you'll test your understanding of:

  • Who prevents deceptive advertising from impacting consumers
  • The term used to describe claims that are actually stated
  • Exceptions that do not have to follow regulatory restrictions

Skills Practiced

  • Reading comprehension - ensure that you draw the most important information from the material, such as important rules advertisements must follow
  • Information recall - access the knowledge you've gained regarding what you would call a claim that is actually stated
  • Knowledge application - use your knowledge to answer questions about who regulates advertising in the US and potential penalties a company could face for violating those rule

Additional Learning

To get a more in-depth understanding of these regulations, read the lesson titled FTC's Truth in Advertising Regulations: Definition & Benefit. You will be exposed to new topics, such as:

  • Implied claims
  • Common advertising techniques used by companies
  • Why these ads need to be regulated