What are CRM Systems? - Definition, Types & Examples


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Which option below lists the three business areas targeted for a CRM system?

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1. Online analytical processing (OLAP), data warehousing, and data mining database systems are used in which type of CRM system?

2. Customer Relationship Management (CRM) is a controlled system. Which option below contains the three focus areas of most businesses?

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About This Quiz & Worksheet

You will be able to evaluate your understanding of CRM systems using this quiz/worksheet combo. To pass this quiz, you will need to be aware of the primary goal in collecting customer information, the three types of CRM systems businesses employ and the three areas that businesses use CRM systems for.

Quiz & Worksheet Goals

With this quiz and worksheet, you will be able to assess your knowledge of:

  • The three business areas targeted for a CRM system
  • Which CRM system collects and stores customer opinions
  • Three focus areas of most businesses
  • Collecting customer-related information
  • A type of CRM system that uses online analytical processing, data warehousing and data mining databases

Skills Practiced

Use this quiz to test your ability to practice the following skills:

  • Distinguishing differences - compare and contrast topics from the lesson, such as the three business areas in a CRM system and the three focus areas of most businesses
  • Information recall - access what you've learned regarding the function of CRM systems
  • Knowledge application - use your knowledge to answer questions about types of CRM systems

Additional Learning

Obtain more details on CRM systems by reviewing the lesson titled What are CRM Systems? - Definition, Types & Examples. The following objectives are covered in the lesson:

  • Describe what a CRM system is
  • Explain information accessibility
  • Detail types of CRM systems
  • Discuss the business areas that rely on customer information