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Raymond Vernon's Product Life Cycle Theory

Instructions:

Choose an answer and hit 'next'. You will receive your score and answers at the end.

question 1 of 3

What is the overall premise of Raymond Vernon's product life cycle theory?

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1. Vernon's first life cycle stage deals with products hitting store shelves and information being released about them. What is the name of the stage?

2. What is the feature of the second stage of the product life cycle theory?

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About This Quiz & Worksheet

The worksheet/quiz combo aids in checking your knowledge of Raymond Vernon's product life cycle theory. The overall premise of this theory and the meaning of the 'maturity' of a product in this theory are two of the topics you need to know for the quiz.

Quiz & Worksheet Goals

With this short quiz, you'll get to gauge your comprehension of:

  • The overall premise of Raymond Vernon's product life cycle theory
  • Feature of the second stage of the product life cycle theory
  • Stage that occurs when a product's sales slow down

Skills Practiced

  • Reading comprehension - ensure that you draw the most important details from the lesson on Raymond Vernon's product life cycle theory
  • Information recall - access the knowledge you have gained about the name of Vernon's first life cycle stage
  • Knowledge application - use your knowledge to answer questions about different stages of the product life cycle theory

Additional Learning

You can review more about this theory by using the lesson called Raymond Vernon's Product Life Cycle Theory. Objectives you can complete include:

  • See how the product life cycle theory is similar to the human life cycle
  • Review an example of a product life cycle
  • Determine how the different stages of a product's life cycle work
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