Ch 2: Building Email Marketing Lists

About This Chapter

An email marketing campaign needs a base of potential clients. Learn how to grow lists and maintain customers while understanding the ethics behind an email marketing campaign.

Building Email Marketing Lists - About This Chapter

An effective marketing campaign is nothing without a wealth of targets. These lessons cover how to create a list of potential clients and how use technology to grow your list of targets. In these lessons, you'll learn things like:

  • Why a email list is essential
  • How important an opt in list is
  • Steps for opting out of an email list
  • Ways smartphones, QR codes, blogs and social media can be used to grow email lists

Chapter Practice Exam
Test your knowledge of this chapter with a 30 question practice chapter exam.
Not Taken
Practice Final Exam
Test your knowledge of the entire course with a 50 question practice final exam.
Not Taken

Earning College Credit

Did you know… We have over 200 college courses that prepare you to earn credit by exam that is accepted by over 1,500 colleges and universities. You can test out of the first two years of college and save thousands off your degree. Anyone can earn credit-by-exam regardless of age or education level.

To learn more, visit our Earning Credit Page

Transferring credit to the school of your choice

Not sure what college you want to attend yet? has thousands of articles about every imaginable degree, area of study and career path that can help you find the school that's right for you.

Other Chapters

Other chapters within the Email Marketing 101: Intro to Email Marketing course