Ch 14: CEOE Marketing: Business Structures & Organization

About This Chapter

Refresh your knowledge of the different types of business structures and organizations as you prepare for the CEOE Marketing exam. The fun videos and quizzes in this study guide provide a detailed review of partnerships, corporations, franchises and more.

CEOE Marketing: Business Structures & Organization - Chapter Summary

The videos in this chapter are designed to help you prepare for questions the advantages and disadvantages of different business structures on the CEOE Marketing exam. The short lessons contain examples and definitions of:

  • Sole proprietorship
  • Partnerships
  • Corporations
  • Business mission plans
  • Business organizational structures
  • Entrepreneurship
  • Franchises

This chapter includes a variety of videos taught by experienced instructors who use illustrations and examples to teach marketing concepts. Multiple-choice quizzes and video transcripts are also available to help reinforce the ideas presented in the videos. You can also use the end-of-chapter test to check your understanding and determine if there are any areas that need a second look.

CEOE Marketing: Business Structures & Organization Objectives

Prospective teachers seeking certification to teach marketing in Oklahoma must pass the CEOE Marketing Education exam. The test covers topics such as general marketing, sales, economics, merchandising and promotions. Questions on business structures can be found within the economic, business and entrepreneurship content area. To prepare for these questions, you should use this chapter to familiarize yourself with the types, advantages and disadvantages of business ownerships. The CEOE Marketing exam is a computer-based test that is made up of 100 multiple-choice questions and must be completed within four hours.

8 Lessons in Chapter 14: CEOE Marketing: Business Structures & Organization
Test your knowledge with a 30-question chapter practice test
What Is Sole Proprietorship: Definition, Advantages & Disadvantages

1. What Is Sole Proprietorship: Definition, Advantages & Disadvantages

Most businesses are sole proprietorships. This is the easiest and most straightforward type of business to form. Sole proprietorships are owned and run by only one person. This lesson explains sole proprietorships.

The Basics of Partnerships: Types & Examples

2. The Basics of Partnerships: Types & Examples

Partnerships are a common way to organize a business in the United States. In this lesson, you'll learn about different types of business partnerships and their respective advantages and disadvantages. A short quiz follows the lesson.

What Is a Limited Liability Partnership? - Definition, Advantages & Disadvantages

3. What Is a Limited Liability Partnership? - Definition, Advantages & Disadvantages

Many businesses are formed as partnerships. There are actually several different types of partnerships, including limited liability partnerships. This lesson explains the advantages and disadvantages of limited liability partnerships.

Corporations: Types, Advantages, Disadvantages & Examples

4. Corporations: Types, Advantages, Disadvantages & Examples

Corporations are a popular form of business organization for large and small businesses. In this lesson, you'll learn about the advantages and disadvantages of a corporation. You'll also learn about S-corporations and C-corporations.

Business Plans: How to Develop a Business Mission Statement

5. Business Plans: How to Develop a Business Mission Statement

Companies must develop an effective business mission statement in order to have an effective foundation for their marketing plan. This lesson explains what a mission statement is and the characteristics of a good business mission statement.

Mechanistic & Organic Organizational Business Structures

6. Mechanistic & Organic Organizational Business Structures

Different organizations require different structures. This lesson describes the differences between mechanistic and organic organizational structures by looking at the specifics of organizations.

What is an Entrepreneur? - Definition, Characteristics & Examples

7. What is an Entrepreneur? - Definition, Characteristics & Examples

Entrepreneurship is an important engine of growth in the economy. In this lesson, you'll learn about what an entrepreneur is and the key characteristics and skills that a successful entrepreneur possesses. Some examples of entrepreneurs will also be given.

Franchises: Opportunities and Challenges

8. Franchises: Opportunities and Challenges

Franchises offer a way for a person to start a proven business. In this lesson, you'll learn about franchises, including their advantages and disadvantages. You'll also learn about diversity and global challenges in franchising.

Chapter Practice Exam
Test your knowledge of this chapter with a 30 question practice chapter exam.
Not Taken
Practice Final Exam
Test your knowledge of the entire course with a 50 question practice final exam.
Not Taken

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