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Ch 16: CMMP Exam: Marketing Intelligence System

About This Chapter

With this study chapter, our instructors can help you excel on questions about marketing intelligence systems on the CMMP Exam. These lessons are specifically made to boost comprehension and retention.

CMMP Exam: Marketing Intelligence System - Chapter Summary

This chapter will teach you about the components of the marketing intelligence system. This is important information to know if you plan on passing the CMMP Exam. By the end of the chapter, the following topics will be covered:

  • Uses of marketing intelligence
  • Business intelligence
  • Data warehousing and mining

The brief and comprehensive video lessons include a written lesson transcript and an interactive video timeline to help you with the studying process. Once you feel that you have studied a lesson completely, you can take the lesson quiz. These quizzes are multiple-choice and self-assessing. They give you immediate feedback so you know what your strengths and weaknesses are. The quiz results also provide links you can use to go back to the specific part of the lesson that explains the topic you missed on the quiz.

Chapter Practice Exam
Test your knowledge of this chapter with a 30 question practice chapter exam.
Not Taken
Practice Final Exam
Test your knowledge of the entire course with a 50 question practice final exam.
Not Taken

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