Ch 17: Crisis Management in Public Relations

About This Chapter

Use these lessons to ensure you understand how crisis management is used in public relations. Test your knowledge about this subject by completing our interactive quizzes.

Crisis Management in Public Relations - Chapter Summary and Learning Objectives

Crisis management plays an important role in public relations. This chapter will help you understand the important elements and theories involved with this process. Draw the information you need from our engaging lessons, and test your ability to apply crisis management skills with our self-assessment quizzes. Complete these lessons, and you'll learn more about:

  • Public issues and modern corporations
  • Effective issue management processes
  • Crisis planning
  • Risk communication theory
  • Current communications phenomena

Lesson Objective
Public Issues & Their Significance in the Modern Corporation Understand how modern corporations are impacted by public issues.
What is an Effective Issue Management Process? Learn about how to identify an effective issue management process.
Crisis Planning & Management in Business: Definition & Elements Examine the elements of crisis planning and management in business.
Risk Communication Theory and Application Explore risk communication theory and learn how to apply it to a public relations plan.
Crisis Management & Current Communications Phenomena Assess how social media can play a role in crisis management.

Chapter Practice Exam
Test your knowledge of this chapter with a 30 question practice chapter exam.
Not Taken
Practice Final Exam
Test your knowledge of the entire course with a 50 question practice final exam.
Not Taken

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