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Ch 6: Different Types of Data Analysis

About This Chapter

Your employees will find it easy to understand the different types of data analysis with this helpful corporate training chapter. This resource can be accessed on any mobile device or computer 24 hours a day, making it easy to fit into any schedule.

Different Types of Data Analysis - Chapter Summary

The professionally-developed lessons on different types of data analysis in this chapter make it easy for your marketing employees to understand the applications of advanced data analysis, regression analysis and more. Whether you have one employee or 100, this corporate training chapter serves all kinds of training purposes, from onboarding to group training sessions.

How It Helps

  • Provides foundational knowledge: Employees will understand key aspects of data analysis, such as multidimensional scaling and geospatial data analysis after completing the chapter.
  • Offers examples: Lessons provide concrete examples of different types of data analysis to help employees better understand the practical applications of these concepts.
  • Boosts confidence: Ensure your employees know how to fully complete a variety of different types of analysis with confidence by assigning this data analysis chapter.

Skills Covered

This chapter is designed to help your employees achieve these objectives:

  • Define data analytics and list the tools associated with it
  • Outline the types of data analysis
  • Provide a definition and examples of exploratory data analysis
  • Identify the applications of advanced data analysis in marketing research
  • Give a definition and example of geospatial data analysis
  • Discuss predictive analysis
  • Detail the components of program performance analysis
  • Explain regression analysis
  • Define multidimensional scaling in data analysis

9 Lessons in Chapter 6: Different Types of Data Analysis
Test your knowledge with a 30-question chapter practice test
What is Data Analytics? - Definition & Tools

1. What is Data Analytics? - Definition & Tools

In this lesson, we'll learn about data analytics. We'll define it and learn about some of the many tools used for data analytics. The lesson is followed by a quiz.

Types of Data Analysis

2. Types of Data Analysis

In this lesson, we will learn about data analysis. We'll look at a few types of basic data analysis, and then venture into more specific intense analysis. The lesson will conclude with some examples and a summary.

Exploratory Data Analysis: Definition & Examples

3. Exploratory Data Analysis: Definition & Examples

This lesson defines exploratory data analysis and goes over its purpose. Then, using two different examples, we go over how it might be useful for marketers.

Applications of Advanced Data Analysis in Marketing Research

4. Applications of Advanced Data Analysis in Marketing Research

When research questions are complex, advanced statistical methods can answer tough questions with accuracy. This lesson will explore some of these methods.

Geospatial Data Analysis: Definition & Example

5. Geospatial Data Analysis: Definition & Example

Within this lesson, we'll examine the concept of geospatial data. We'll define it and we'll define geospatial data analysis and look at some examples of its use.

Predictive Analysis: Definition & Examples

6. Predictive Analysis: Definition & Examples

If you've had a Google search finish your thoughts, you've seen predictive analysis in action. The crux of predictive analysis is the question: What might happen? We'll provide some more detail and examples.

Program Performance Analysis: Definition & Components

7. Program Performance Analysis: Definition & Components

Scope, cost, quality, schedule and resource data are all components that make up a program performance analysis. In this lesson, we will look at some metrics used including ROI, customer satisfaction, and more.

Regression Analysis: Definition & Examples

8. Regression Analysis: Definition & Examples

Watch this video lesson to learn about regression analysis and how you can use it to help you analyze and better understand data that you receive from surveys or observations. Learn what is involved in regression analysis and what to look out for.

Multidimensional Scaling in Data Analysis: Definition & Examples

9. Multidimensional Scaling in Data Analysis: Definition & Examples

In this lesson, we'll take a look at multidimensional scaling in data analysis and how the two are related. You'll see how we use multidimensional analysis to organize and better understand information.

Chapter Practice Exam
Test your knowledge of this chapter with a 30 question practice chapter exam.
Not Taken
Practice Final Exam
Test your knowledge of the entire course with a 50 question practice final exam.
Not Taken

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