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Ch 11: Electronic & Mobile Commerce

About This Chapter

Boost your electronic and mobile commerce knowledge with this helpful online study guide chapter. These engaging lessons and mini quizzes can be reviewed whenever you have an upcoming test or you need to catch up in class.

Electronic & Mobile Commerce - Chapter Summary

This convenient information systems chapter outlines the fundamentals of electronic and mobile commerce. After examining the applications of e-commerce in business-to-consumer (B2C), business-to-business (B2B) and consumer-to-consumer (C2C) contexts, you'll explore various types of web applications, e-commerce infrastructures and clickstream analysis. Our lessons come with multiple-choice quizzes to help you retain the terms and concepts you study. The chapter is available whenever you need it, and it's accessible on any Internet-connected device. When you're finished working through the chapter, you'll be able to:

  • Define and evaluate examples of B2C, B2B and C2C e-commerce
  • Assess shopping, travel and navigation web applications
  • Understand the applications of clickstream analysis
  • Outline the infrastructure of e-commerce in terms of planning and management

6 Lessons in Chapter 11: Electronic & Mobile Commerce
Test your knowledge with a 30-question chapter practice test
What is Business-to-Consumer E-Commerce? - Definition & Examples

1. What is Business-to-Consumer E-Commerce? - Definition & Examples

Business-to-consumer E-commerce has changed the way customers buy products from stores and businesses. This lesson discusses the benefits of business-to-consumer E-commerce. A short quiz follows the lesson.

What is Business-to-Business E-Commerce? - Definition & Examples

2. What is Business-to-Business E-Commerce? - Definition & Examples

Some businesses primarily serve other businesses instead of consumers, and business-to-business (B2B) e-commerce has become an increasingly important means of providing that service. In this lesson, you'll learn about B2B e-commerce.

Consumer-to-Consumer (C2C) e-Commerce: Definition, Business Model & Examples

3. Consumer-to-Consumer (C2C) e-Commerce: Definition, Business Model & Examples

Consumers have a growing number of opportunities to engage in electronic commerce with each other. Learn about how consumer-to-consumer e-commerce works and take a quiz to test your knowledge.

Web Applications in BIS: Shopping, Travel & Navigation

4. Web Applications in BIS: Shopping, Travel & Navigation

In this lesson, we'll take a look at web applications, what they are, some example categories such as shopping, travel, and navigation, and how these applications relate to business information systems.

Clickstream Analysis: Definition & Uses

5. Clickstream Analysis: Definition & Uses

Web applications strive for personalized user experiences (and increased revenue). This lesson will provide an overview of clickstream analysis and how it is used in electronic commerce.

E-Commerce Infrastructure: Planning & Management

6. E-Commerce Infrastructure: Planning & Management

In this lesson, we'll take a look at e-commerce, what it is, some of the hardware and software needed to implement it, along with the planning and management that goes along with it.

Chapter Practice Exam
Test your knowledge of this chapter with a 30 question practice chapter exam.
Not Taken
Practice Final Exam
Test your knowledge of the entire course with a 50 question practice final exam.
Not Taken

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