Ch 10: GACE Marketing: Brand Positioning & Consumer Protection

About This Chapter

This chapter goes over important topics related to brand positioning and consumer protections. Video lessons review these topics to help you prepare for the GACE Marketing Education test.

GACE Marketing Education: Brand Positioning & Consumer Protection - Chapter Summary

Refresh your memory on brand positioning and the ways that consumers' rights are protected. The engaging videos ensure that you're well informed on the following possible GACE Marketing Education question topics:

  • Product differentiation and positioning
  • The major steps in building brand equity
  • Various government regulatory agencies
  • Types of product liability and laws
  • How businesses get marketing feedback

Make use of the convenient video tags to quickly find any particular video segments that you want to double check. As soon as you're done reviewing a video, you can take the corresponding self-assessment quiz to verify your grasp of its topics.

GACE Marketing Education: Brand Positioning & Consumer Protection Chapter Objectives

The GACE Marketing Education test checks the extent of your expertise to decide readiness for teaching and earning your marketing teacher certification in Georgia. The test includes two 80-question subtests; all questions are multiple choice

The topics in this chapter are covered within the product/service management domain area of subtest II. This domain makes up nearly 30% of test II's questions. Prepare for questions on consumer rights and brand positioning with the videos, lessons and quizzes in this chapter.

Chapter Practice Exam
Test your knowledge of this chapter with a 30 question practice chapter exam.
Not Taken
Practice Final Exam
Test your knowledge of the entire course with a 50 question practice final exam.
Not Taken

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