Copyright

Ch 2: History & Growth of Public Relations

About This Chapter

In this chapter, our subject experts have developed lessons covering what you need to know about the history and growth of public relations. We include a feature that allows you to contact an expert if you have questions about a lesson.

History & Growth of Public Relations - Chapter Summary and Learning Objectives

Public relations is all about what people think of you, your company or even your country. The information contained in these lessons teaches you about the history and growth of public relations. Lessons are short and direct, and quizzes at the end of each verify that you understand what you've reviewed. This chapter will teach you:

  • PR history back to time of the Greeks
  • Development of mass media and journalism in the U.S.
  • Propaganda, the propagandist, and the World Wars
  • The impact of Ivy Lee and Edward Bernays on public relations
  • The evolution of modern PR

Lesson Objective
Foundations of Public Relations: History & Influences Explore early use of PR by the Greeks, our Founding Fathers, P.T. Barnum and more.
Development of the Mass Media & Journalism in the United States: History & Timeline Take a look at advances in mass media and journalism in the U.S.
Propagandist: Definition & Examples Analyze the role of the propagandist as relates to public relations.
World Wars, Propaganda & Government Public Relations See how the U.S. government used public relations to mobilize citizen support for WWI and WWII.
Ivy Lee & Edward Bernays: Impact on Public Relations Examine the influence of Lee and Bernays on modern public relations.
Evolution of Modern Public Relations Trace modern PR from WWII to the private sector to its establishment as a professional field.

6 Lessons in Chapter 2: History & Growth of Public Relations
Test your knowledge with a 30-question chapter practice test
Foundations of Public Relations: History & Influences

1. Foundations of Public Relations: History & Influences

Public relations has existed for hundreds of years. In this lesson, you will learn what public relations is, a brief history of public relations, and who some of the major influences of its development have been.

Development of the Mass Media & Journalism in the United States: History & Timeline

2. Development of the Mass Media & Journalism in the United States: History & Timeline

The mass media includes print media, broadcast media, social media and other types of communication. This lesson explores the development of the mass media in the United States and its role in the American political process.

Propagandist: Definition & Examples

3. Propagandist: Definition & Examples

In this lesson we will begin by defining the term 'propaganda,' and then move on to learn what a 'propagandist' is. We will look through history to identify famous propagandists.

World Wars, Propaganda & Government Public Relations

4. World Wars, Propaganda & Government Public Relations

This lesson will explore American government propaganda from World War I and II. It will discuss how the techniques used by the U.S. government during these wars set the stage for modern public relations.

Ivy Lee & Edward Bernays: Impact on Public Relations

5. Ivy Lee & Edward Bernays: Impact on Public Relations

The field of public relations has been evolving for hundreds of years. Throughout that time, there have been many individuals who have been vital practitioners of public relations. This lesson focuses on two of them and their impact on modern-day public relations.

Evolution of Modern Public Relations

6. Evolution of Modern Public Relations

This lesson will address and analyze just how modern public relations has evolved over the course of time. We will trace the sequential order of public relations from its origins to today's modern times.

Chapter Practice Exam
Test your knowledge of this chapter with a 30 question practice chapter exam.
Not Taken
Practice Final Exam
Test your knowledge of the entire course with a 50 question practice final exam.
Not Taken

Earning College Credit

Did you know… We have over 200 college courses that prepare you to earn credit by exam that is accepted by over 1,500 colleges and universities. You can test out of the first two years of college and save thousands off your degree. Anyone can earn credit-by-exam regardless of age or education level.

To learn more, visit our Earning Credit Page

Transferring credit to the school of your choice

Not sure what college you want to attend yet? Study.com has thousands of articles about every imaginable degree, area of study and career path that can help you find the school that's right for you.

Support