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Ch 14: ILTS Business: Product Development & Distribution

About This Chapter

Product development and distribution are two of the key ideas in the business world. Study related concepts by watching video lessons as you review for the Business, Marketing, and Computer Education exam from Illinois Licensure Testing Systems (ILTS).

ILTS Business, Marketing, and Computer Education: Product Development and Distribution - Chapter Summary

The lessons in this chapter go over the life cycle of a typical product, the processes and strategies involved in product development, retail and wholesale selling, and other topics critical to understanding product distribution and development. To make reviewing easier for you, the video instructors emphasize key words, key concepts, and visual cues to help make the material easy to remember.

The lessons in this chapter include:

  • Channel conflict: horizontal and vertical conflict
  • Channel intermediaries: definition and function in business
  • Marketing channel: definition and function in the marketplace
  • Product development and business growth: process and strategies
  • Product life cycles: development, design and beyond
  • Retail distribution strategies
  • Supply chain management: technology, measurement, relationship, and material integration
  • Types of nonstore retailing
  • Types of wholesale intermediaries

Whether you need a quick refresher course or an in-depth study guide, use our video lessons to cover the material in an engaging format with interactive quizzes.

ILTS Business, Marketing, and Computer Education: Objectives

This examination is used to determine your eligibility for teacher licensing in your subject area. The exam requires you to answer 125 questions, all in multiple-choice format. Scores range from 100-300; you'll have to score 240 or greater to apply for licensing.

The self-assessment quiz that accompanies every video lesson helps you prepare in two ways:

  • You'll know immediately how well you're learning and remembering the material
  • Quiz questions allow you to gain experience with the types of questions found on the exam

9 Lessons in Chapter 14: ILTS Business: Product Development & Distribution
Test your knowledge with a 30-question chapter practice test
Product Life Cycles: Development, Design and Beyond

1. Product Life Cycles: Development, Design and Beyond

Have you ever considered that products, like humans, have a life cycle? You will learn about product life cycles and how they are designed and developed. See how a product goes from its introduction to being retired.

Product Development and Business Growth: Process & Strategies

2. Product Development and Business Growth: Process & Strategies

Product development is an essential part of any company's growth strategy. It allows for growth in sales and market share. This development, though, is a finely tuned process that we will discuss in this lesson.

Marketing Channel: Definition and Function in the Marketplace

3. Marketing Channel: Definition and Function in the Marketplace

In this lesson, we'll learn about the marketing channel, which allows producers to deliver their product to consumers in the correct quantity, type and location. Without help from additional channel members, most companies would not be able to increase their target market reach and satisfy their customer needs.

Channel Intermediaries: Definition and Function in Business

4. Channel Intermediaries: Definition and Function in Business

Marketing managers must have an effective physical distribution strategy, and companies must be able to deliver their products to the consumer. Most managers utilize channel intermediaries to help with transactional, logistical and facilitating functions. Learn more about this process here.

Types of Wholesale Intermediaries

5. Types of Wholesale Intermediaries

One of the challenges facing many manufacturers of consumer products is getting products in front of consumers. In this lesson, you'll learn about types of wholesale intermediaries and the roles they play in the product distribution process.

Retail Distribution Strategies

6. Retail Distribution Strategies

Retailers, such as department stores, discount stores and boutiques, sell most consumer products. In this lesson, you'll learn about different retail distribution strategies that manufacturers employ to get their products in front of consumers.

Non-Store Retailing: Types, Trends & Examples

7. Non-Store Retailing: Types, Trends & Examples

Most individual consumers purchase products through retailers. Physical 'brick and mortar' stores are not the only type of retailing in the marketplace. In this lesson, you'll learn about retailing beyond traditional retail stores.

Channel Conflict: Horizontal & Vertical Conflict

8. Channel Conflict: Horizontal & Vertical Conflict

A marketing logistics plan can have channel conflict. This occurs when channel members do not agree with pricing, distribution or even logistical operations. The channel member's ultimate goal is to create a comprehensive channel partnership to eliminate any conflict and drive product efficiently to consumers.

Supply Chain Management: Technology, Measurement, Relationship & Material Integration

9. Supply Chain Management: Technology, Measurement, Relationship & Material Integration

Marketing managers realize how distribution can be costly if there is not an efficient plan in place. Supply chain management is a strategy that allows seamless integration of all pieces of the distribution chain.

Chapter Practice Exam
Test your knowledge of this chapter with a 30 question practice chapter exam.
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Practice Final Exam
Test your knowledge of the entire course with a 50 question practice final exam.
Not Taken

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