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Ch 8: Innovation through Greentailing

About This Chapter

If you're looking for a resource that can help you study for a test or complete a project that covers innovation through greentailing, this chapter can help! Entertaining lessons, mini quizzes and other study tools can effectively and efficiently improve your comprehension.

Innovation through Greentailing - Chapter Summary

This self-paced chapter is designed to quickly strengthen your knowledge of innovation through greentailing. Whether you have a beginner's or advanced understanding of concepts like green marketing, industrial ecology and greenwashing, our fun lessons can deepen your comprehension. Feel free to choose any lessons to review and visit as often as you'd like. Take our multiple-choice quizzes to gauge your grasp of concepts covered in the lessons you study. If you want to keep track of your progress through this chapter or submit lesson topic questions to our experts, be sure to stop by the Dashboard. Upon completion, you will be ready and able to:

  • Define and discuss the importance of greentailing
  • Provide a detailed description of how to implement greentailing in organizations
  • Explain ways employees push organizations to be more socially responsible
  • Share the definition and characteristics of green marketing
  • Discuss the sourcing and manufacturing of green design
  • Define and provide an example of industrial ecology
  • Detail the process of managing a green and sustainable supply chain
  • Give the definition and examples of greenwashing

8 Lessons in Chapter 8: Innovation through Greentailing
Test your knowledge with a 30-question chapter practice test
Greentailing: Definition, Importance & Examples

1. Greentailing: Definition, Importance & Examples

Greentailing meshes green efforts into a traditional retail environment. In this lesson, you'll learn more about greentailing, its history and importance and see a few examples of companies focusing on greentailing initiatives.

How to Implement Greentailing in Organizations

2. How to Implement Greentailing in Organizations

Implementing greentailing in an organization requires a commitment to thinking, acting, selling and conveying green in every aspect of the business. In this lesson, you'll learn more about implementing organizational greentailing.

How Employees Push Companies to be More Socially Responsible

3. How Employees Push Companies to be More Socially Responsible

Even large corporations can be moved to be more socially responsible if their employees push them to be. This lesson discusses how employees can have this influence.

What is Green Marketing? - Definition & Characteristics

4. What is Green Marketing? - Definition & Characteristics

What stands out about green marketing? In this lesson, we'll explore what green marketing is and the various types of characteristics necessary to make it function to benefit both a business and the consumer.

Green Design: Sourcing & Manufacturing

5. Green Design: Sourcing & Manufacturing

After watching this video lesson, you will understand what green design involves. You will see what it takes for a company to maintain its green design from its sourcing, to its manufacturing, and then to its recycling and reusing of materials.

What Is Industrial Ecology? - Definition and Examples

6. What Is Industrial Ecology? - Definition and Examples

Industrial ecology is a young science that studies industrial systems with the goal of finding ways to lessen their environmental impact. Learn how industries are using industrial ecology to reduce the use of natural resources and generate less waste.

Managing a Green & Sustainable Supply Chain

7. Managing a Green & Sustainable Supply Chain

More and more companies are trying to move towards a green and sustainable supply chain. But what does that mean? In this lesson, we find out what that means and how companies are beginning to implement it.

Greenwashing: Definition & Examples

8. Greenwashing: Definition & Examples

Greenwashing is when a company attempts to appear environmentally-friendly when it really is not. In this lesson, you'll learn more about greenwashing and how it differs from greentailing, and see a few examples of greenwashing companies.

Chapter Practice Exam
Test your knowledge of this chapter with a 30 question practice chapter exam.
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Practice Final Exam
Test your knowledge of the entire course with a 50 question practice final exam.
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