Ch 1: Introduction to Social Media for Executives

About This Chapter

Be sure your executives understand social media by sharing this user-friendly corporate training chapter with them. These lessons and quizzes are available for review via all mobile devices.

Introduction to Social Media for Executives - Chapter Summary

Our corporate training chapter provides an introduction to social media for executives. The entire chapter or select lessons can be given to your executives to ensure they understand concepts such as social media engagement fundamentals and the role of social media in business communications. This chapter provides you with a multitude of training options, from individual study and new executive training to leadership workshops.

How It Helps

  • Addresses executives: The unique needs and responsibilities of the executive are outlined in this chapter, and all of the tips and concepts presented are directed towards them.
  • Provides tips: Help your executive teams stay current on social media and understand the different types of social media platforms with help from these lessons.
  • Offers knowledge: When your executives understand the role that social media plays in business communication and how it can be used successfully, they'll feel more confident engaging in this way.

Skills Covered

This chapter is a handy way to make sure your executive teams know how to:

  • Detail the role of social media in business communication
  • Outline the types of social media platforms and their uses
  • Explain social media engagement fundamentals
  • Stay current with social media changes using given strategies

Chapter Practice Exam
Test your knowledge of this chapter with a 30 question practice chapter exam.
Not Taken
Practice Final Exam
Test your knowledge of the entire course with a 50 question practice final exam.
Not Taken

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