Ch 10: Linear Program Applications

About This Chapter

Watch this chapter's video lessons to discover the marketing, finance, and operations management applications of linear programming. Multiple-choice lesson quizzes and a chapter exam are also included to help check your understanding of these topics.

Linear Program Applications - Chapter Summary and Learning Objectives

Take a closer look at the uses of linear programming to make marketing decisions, reduce financial risks, increase profits, and tackle assignment or scheduling tasks. This chapter's engaging video lessons and multiple-choice quizzes can help you discover the applications of this management tool in fields including:

  • Marketing
  • Finance
  • Operations management

Video Objective
Marketing Applications of Linear Programs for Media Selection & Marketing Research Learn how linear programming models can be used in the marketing research and media selection processes.
Financial Applications of Linear Programs for Portfolio Selection, Financial Planning, & Financial Mix Strategy Explore the uses of linear programming to make financial decisions.
Operations Management Applications of Linear Programs: Make vs. Buy, Production Scheduling, & Workforce Assignments Discover the applications of linear programming to manage scheduling and assignment tasks as well as production and purchasing decisions.

Chapter Practice Exam
Test your knowledge of this chapter with a 30 question practice chapter exam.
Not Taken
Practice Final Exam
Test your knowledge of the entire course with a 50 question practice final exam.
Not Taken

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