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Ch 23: MEGA Marketing: Consumer Protection Laws

About This Chapter

Refamiliarize yourself with the laws related to business and marketing by viewing these lessons on consumer protection laws. Use the information presented here as the foundation for your overall study plan in preparation for the MEGA Marketing exam.

MEGA Marketing: Consumer Protection Laws - Chapter Summary

In these lessons, you will review the laws that have been put into place to protect consumers against questionable, unethical or unfair business practices. The following topics are covered in the videos:

  • Product liability and consumer protection laws
  • Types of antitrust laws and defective product liability
  • Restrictions of the Sherman Act
  • Legalities and politics surrounding marketing
  • Government regulations and major regulatory agencies
  • Definition and terminology of contract law
  • Employment law, discrimination and Worker's Compensation
  • Unionizing and collective bargaining

Comprehensive and informative, these lessons are designed to save you time. They typically last no more than ten minutes, and the timeline feature allows you to skip to the segments you specifically want to view. This, added to the mobile nature of this study guide, enables you to study efficiently from any location that offers Internet access.

MEGA Marketing: Consumer Protection Laws Chapter Objectives

The MEGA Marketing exam assesses the knowledge and skills of those seeking a marketing teacher certification in Missouri. The test is computer based and includes 100 questions, all of which are multiple choice. The lessons in the Consumer Protection Laws chapter of our MEGA Marketing test prep study guide fall within the guidelines in Domain II: Marketing Functions, which accounts for 36% of the test.

15 Lessons in Chapter 23: MEGA Marketing: Consumer Protection Laws
Test your knowledge with a 30-question chapter practice test
What Is Consumer Protection? - Product Liability, Laws & Rights

1. What Is Consumer Protection? - Product Liability, Laws & Rights

Consumer protection refers to the laws and other forms of government regulation designed to protect consumers. One form of consumer protection is product liability. This lesson explains consumer protection and product liability.

What Is Product Liability? - Definition & Laws

2. What Is Product Liability? - Definition & Laws

Businesses are held responsible when their products are defective, known as product liability. Liability can be based on one or more of three theories: Breach of warranty, negligence, and strict liability. This lesson explains these three theories.

Antitrust Law: Definition, Types & Outline

3. Antitrust Law: Definition, Types & Outline

Antitrust laws are statutes developed to protect consumers from rapacious business practices by making it illegal for businesses to compete in unfair ways.

Defective Products Liability

4. Defective Products Liability

Businesses are held responsible when their products are defective. There are three types of possible product liability defects. This lesson explains the three possible types of defects for which businesses can be liable.

The Political and Legal Environment of Marketing

5. The Political and Legal Environment of Marketing

In this lesson, you will learn about the political and legal environment of marketing. Learn which federal legislation, state laws and regulatory agencies have an effect on businesses.

Horizontal and Vertical Agreements that Violate the Sherman Act

6. Horizontal and Vertical Agreements that Violate the Sherman Act

There are two types of restrictions under the Sherman Anti-Trust Act. A horizontal agreement between competing businesses includes price fixing, and a vertical agreement between sellers and buyers includes engaging in resale price maintenance. Learn about both types of agreements in this lesson.

Types of Regulation, Privatization, & Deregulation

7. Types of Regulation, Privatization, & Deregulation

Government can monitor, control and manage business through different types of regulation. In this lesson, you will learn about the two specific categories of regulation and how privatization and deregulation impacts business.

Major U.S. Federal Regulatory Agencies in Business: Types, Functions & Authority

8. Major U.S. Federal Regulatory Agencies in Business: Types, Functions & Authority

In order to ensure that U.S. corporations are maintaining ethical business practices, the federal government has established regulatory agencies to protect employees, customers and the general public. This lesson explores major regulatory agencies and their functions.

The Cost and Benefits of Regulation in Business

9. The Cost and Benefits of Regulation in Business

Regulation is often seen as a negative by most American businesses. In this lesson, you will learn both the costs and benefits of regulation in the corporate world.

Contract Law Terms: Definitions & Contract Types

10. Contract Law Terms: Definitions & Contract Types

A contract is an agreement between two or more parties to perform a service, provide a product or commit to an act and is enforceable by law. There are several types of contracts, and each have specific terms and conditions.

What is Employment Law? - An Introduction to Employment Law

11. What is Employment Law? - An Introduction to Employment Law

Employment law is a broad area of the law. In general, this area governs the employer-employee relationship, but includes many subjects. This lesson will define and explain employment law.

Employment Discrimination: Definition and Laws

12. Employment Discrimination: Definition and Laws

Employment discrimination occurs when a job applicant or employee is mistreated based on his or her race, national origin, gender, disability, religion, or age. This lesson defines employment discrimination and looks at Title VII of the Civil Rights Act of 1964.

What Is Workers' Compensation? - Laws and Purpose

13. What Is Workers' Compensation? - Laws and Purpose

Workers' compensation laws require insurance protection for people who are injured or become ill due to job requirements. These laws are designed to provide these disabled employees with fixed monetary awards and avoid litigation. This lesson explains workers' compensation.

Closed vs. Open Shops in Labor Relations & Impacts on Human Resource Management

14. Closed vs. Open Shops in Labor Relations & Impacts on Human Resource Management

Union membership is sometimes required for employment at a company, but it may also not be required. In this lesson, you'll learn about open shops, union shops and closed shops, including what they mean to a company's HR department.

Employer Restrictions and Rights in Unionizing Process & Collective Bargaining

15. Employer Restrictions and Rights in Unionizing Process & Collective Bargaining

Employees and employers have rights during unionization attempts and during the collective bargaining process. In this lesson, you'll learn about the rights of employers, as well as the restrictions to which they are subject, during these processes.

Chapter Practice Exam
Test your knowledge of this chapter with a 30 question practice chapter exam.
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Practice Final Exam
Test your knowledge of the entire course with a 50 question practice final exam.
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