About This Chapter
MEGA Marketing: Functions of Management- Chapter Summary
This chapter explores the four main functions of management: planning, organizing, leading, and controlling. Types of planning, business environments, and managerial functions in international organizations are also discussed. By the end of this chapter, you should be familiar with:
- Types of planning
- Business environments
- The four functions of management: planning, organizing, leading, controlling
- Managerial functions in the international organization
Instructors walk you through each concept using short, engaging video lessons. You can rewatch key moments from the video lessons using the jump feature under the Timeline tab. Self-assessment quizzes ensure understanding and retention of the material presented.
Functions of Management - Chapter Objectives
In Missouri, passing the MEGA Marketing exam is one of the requirements for certification to teach the subject. The Marketing exam covers topics including the principles and functions of marketing as well as global marketing and research. Questions on the material in the chapter are covered in the part of the exam that looks at core marketing principles. This part makes up 36% of the entire exam. All 100 questions on this computer-based exam are multiple-choice.
1. Types of Planning: Strategic, Tactical, Operational & Contingency Planning
This lesson will explain the four types of planning used by managers, including strategic, tactical, operational and contingency planning. Terms, such as single-use plans, continuing plans, policy, procedure and rule, will also be defined.
2. Business Environments & the Four Functions of Management
The business environment and the forces that push against it are something every manager must deal with and learn to work with. In this lesson, we will detail the four key functions of management and review how different forces present in the business environment impact these four key funtions
3. Four Functions of Management: Planning, Organizing, Leading & Controlling
A person who holds a management position inside an organization is required to think strategically and conceptually in order to achieve organizational goals. This lesson will describe the four functions of management and how they relate to organizational success.
4. Planning as a Function of Management
In this lesson, you will learn the role of planning as a function of management. Discover the advantages of and barriers to planning, and how it is used to achieve organizational goals.
5. Organizing as a Function of Management
Once a plan is in place, a manager must put it into action. This lesson explains the role of organizing as a function of management as well as its relationship with planning.
6. Leading as a Function of Management
This lesson teaches you about leading as a function of management by examining the surprising similarities between two very different leadership scenarios: leadership at war and leadership in the workplace.
7. Controlling as a Function of Management
In this lesson, we will explore the role of controlling as a function of management and its use of various control mechanisms to reach organizational goals.
8. Managerial Functions in the International Organization
Every manager focuses on five different aspects of management. These aspects are common knowledge and when used together, they help to create an effective manager. This lesson will address those areas and integrate them into international business.
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Other chapters within the MEGA Marketing: Practice & Study Guide course
- MEGA Marketing: Basic Concepts
- MEGA Marketing: Communication Methods & Functions
- MEGA Marketing: Environments & Strategies
- MEGA Marketing: Ethics & Public Relations
- MEGA Marketing: The Business Cycle
- MEGA Marketing: Market System Economics & Politics
- MEGA Marketing: Economic Growth & Indicators
- MEGA Marketing: Business Ownership
- MEGA Marketing: Business Plans
- MEGA Marketing: Principles of Financial Management
- MEGA Marketing: Business Calculation Basics
- MEGA Marketing: Interpreting Data & Graphs
- MEGA Marketing: Graphing & Evaluating Equations & Functions
- MEGA Marketing: Quadratic Equations & Functions
- MEGA Marketing: Probability & Statistics for Business
- MEGA Marketing: Depreciation & Salvage Values
- MEGA Marketing: Interest & Purchases
- MEGA Marketing: Financial Analysis Calculations
- MEGA Marketing: Product Development & Retailing
- MEGA Marketing: Services Marketing
- MEGA Marketing: The Marketing Mix & Promotional Strategies
- MEGA Marketing: Consumer Protection Laws
- MEGA Marketing: Selling & Pricing Strategy
- MEGA Marketing: Channel Management
- MEGA Marketing: Segmentation & Product Marketing
- MEGA Marketing: Competitive Advantage
- MEGA Marketing: Consumer Decision Making
- MEGA Marketing: International Marketplace
- MEGA Marketing: Research & Data Applications
- MEGA Marketing: Computer Literacy
- MEGA Marketing: Careers in Marketing
- MEGA Marketing Flashcards