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Ch 14: PLACE Marketing: Human Resource Management

About This Chapter

Before you sit for the PLACE Marketing Education test, brush up on human resource management concepts with this chapter's entertaining video lessons. Explore HR responsibilities and legal considerations as well as how HR departments work to meet organizational goals.

PLACE Marketing: Human Resource Management - Chapter Summary

Review the key functions and structure of an organization's human resource department so you'll be ready to answer related test items on the PLACE Marketing Education examination. This chapter's lessons discuss regulations and factors that impact human resource management (HRM) objectives. After finishing our short videos, you'll be able to do the following:

  • Explain the responsibilities of HRM
  • Identify the laws that regulate HRM
  • Describe an HR department's internal structure
  • Discuss how HRM and organizational strategy can be aligned
  • Give examples of external factors that affect HRM

Our video lessons feature fun graphics and real-world business scenarios so that you can study HRM in an engaging, simplified way. Experienced instructors apply concepts to clear examples so that you'll grasp them more readily. Along with watching the videos, be sure to also check out the lesson transcripts and quizzes.

PLACE Marketing: Human Resource Management Chapter Objectives

In the state of Colorado, candidates for marketing teacher licensure must pass the PLACE Marketing Education exam. This test assesses your comprehension of principles in the areas of marketing; marketing education and careers; and marketing/business concepts.

In the marketing portion of the test, there are questions centered on multiple entrepreneurship concepts. It is within this area that questions on the principles of HRM may be found. When you complete this chapter's multiple-choice lesson quizzes, you'll be answering questions in the same format as those found on the PLACE exam.

5 Lessons in Chapter 14: PLACE Marketing: Human Resource Management
Test your knowledge with a 30-question chapter practice test
Human Resource Management: Definition, Objectives & Responsibilities

1. Human Resource Management: Definition, Objectives & Responsibilities

Human resource management is an essential function of both private and public sector organizations. In this lesson, you'll learn what human resource management is, as well as its objectives and responsibilities in an organization.

Human Resource Management (HRM): Laws & Regulations

2. Human Resource Management (HRM): Laws & Regulations

Learn about several laws, regulations, policies and governing entities that human resource management (HRM) must comply with, like the Civil Rights Act of 1964, Title VII, the Equal Employment Opportunity Commission (EEOC), sexual harassment and affirmative action.

The Internal Structure of an HR Department

3. The Internal Structure of an HR Department

Human resource management serves a vitally important function in most organizations. In this lesson, you'll learn how an organization may structure its human resource management functions within the organization.

Aligning HRM and Organizational Strategy

4. Aligning HRM and Organizational Strategy

Successful businesses have a strategic vision and know how to implement it. In this lesson, you'll learn how human resource management (HRM) can align its organizational functions with the overall strategy of its organization.

External Factors Impacting HRM

5. External Factors Impacting HRM

Businesses don't operate in a bubble and neither does human resource management. In this lesson, you'll learn about some important external factors that impact human resource management. A short quiz follows the lesson.

Chapter Practice Exam
Test your knowledge of this chapter with a 30 question practice chapter exam.
Not Taken
Practice Final Exam
Test your knowledge of the entire course with a 50 question practice final exam.
Not Taken

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