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Ch 1: Praxis Marketing: Professional Development

About This Chapter

Through our materials on professional development in marketing, you can study for the Praxis Marketing Education exam. These materials include written lessons and quizzes where you can track your progress and practice answering multiple-choice questions like those found on the test.

Praxis Marketing: Professional Development - Chapter Summary

In this series of lessons, you'll gain an understanding of the difference between a job and a career. You'll also understand how to apply for jobs and avoid common missteps in your job-seeking activities. Learn the basics of job searching, how to write a tailor-made resume, how to prepare for your interview, and how professional development can benefit your career in the long-term. You'll also learn about:

  • Job application materials
  • Preparing a job application
  • Interviewing skills and techniques
  • Finding job opportunities
  • Career growth and goals

The topics in these lessons give you a good idea of what to expect on the Praxis Marketing Education exam. Through self-assessment tools, like quizzes, it will become clear where you're solidly knowledgeable and where you may need to dedicate the time and energy studying for the test.

Praxis Marketing: Professional Development Objectives

Professional development is covered in the marketing education programs section of the Praxis Marketing Education exam. This is a paper-based, 120-question, multiple-choice test. People who sit for this exam are typically preparing for careers as marketing education teachers and seeking jobs at the middle or high school level. These lessons and self-assessment materials can get you ready for the roughly 17 questions (or 14% of the test) that are dedicated to marketing education concepts. These lessons directly relate to concepts like how to cultivate employable skills and how to highlight mastery of those skills through common job-search activities, like resumes and interviews.

13 Lessons in Chapter 1: Praxis Marketing: Professional Development
Test your knowledge with a 30-question chapter practice test
How to Create a Great Resume and Cover Letter

1. How to Create a Great Resume and Cover Letter

The first impression that a company has of you is your resume and cover letter. But how can you make them stand out from the crowd? Watch this lesson for tips on how to create a winning resume and cover letter.

Parts of Your Resume: Sections & Relevant Information

2. Parts of Your Resume: Sections & Relevant Information

An effective resume starts with creating a 3-part summary of your qualifications: work experience, education and personal achievements. Every resume should be tailored specifically to match a job advertisement's requirements.

Tailoring the Content of Your Resume for a Job

3. Tailoring the Content of Your Resume for a Job

A job applicant should be knowledgeable of how to tailor the content of their resume for a specific job. A custom, detailed, directed resume offers the best chance of acquiring an interview.

Formatting Your Resume: Layout & Distribution Types

4. Formatting Your Resume: Layout & Distribution Types

Everyone appreciates the importance of a first impression. There are specific layout and distribution types of a resume that can create a professional, visually impressive image in the mind of the reader.

The Cover Letter: Importance, Details & Format

5. The Cover Letter: Importance, Details & Format

The cover letter is a necessity when applying for a job. There is a basic format that you can follow consisting of a salutation, three paragraphs and a close that can be used to get a potential employer's attention.

How to Avoid Common Job Application Mistakes

6. How to Avoid Common Job Application Mistakes

Applying for jobs can be a stressful time but knowing the common mistakes that people make during the application process can help lessen the stress. In this lesson, we'll look at common mistakes people make before and during a job interview.

How to Prepare For Your Job Interview

7. How to Prepare For Your Job Interview

The job interview is an important part of the job application process. How can you make sure that you do your best? In this lesson, we'll examine ways to prepare for a job interview, including what to do before, during, and after the interview.

How to Avoid Job Interview Pitfalls

8. How to Avoid Job Interview Pitfalls

The job interview is an important moment for many people. But many people make mistakes that could cost them the job. In this lesson, we'll examine some common interview pitfalls and what you can do to avoid them.

Career Assessments: Types & Benefits

9. Career Assessments: Types & Benefits

There are many career choices out there. How do you decide which one is right for you? In this lesson, we'll examine the different types of career assessments and how they can help you choose the best career.

Online Career Research Tools

10. Online Career Research Tools

How do you figure out what career is right for you? And, once you know, how do you find out more about that career? In this lesson, we'll look at some types of online career research tools that allow people to find out more about different careers.

Career vs. Job: What's the Difference?

11. Career vs. Job: What's the Difference?

Though people often use the terms 'career' and 'job' interchangeably, they aren't the same. In this lesson, we'll look at the difference between a career and a job, and how people should approach them differently.

Types of Opportunities to Grow in Your Career

12. Types of Opportunities to Grow in Your Career

Everyone wants to move forward in their careers, but how can you do that? In this lesson, we'll look at the two major types of career advancement, internal and external, and how to make the best of both.

How to Advance in Your Career: Process & Expectations

13. How to Advance in Your Career: Process & Expectations

How do you get a promotion or move to a better job? Watch this lesson for tips and tricks to advance in your career, including how to set goals and be proactive when it comes to career success.

Chapter Practice Exam
Test your knowledge of this chapter with a 30 question practice chapter exam.
Not Taken
Practice Final Exam
Test your knowledge of the entire course with a 50 question practice final exam.
Not Taken

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