Ch 11: Reading & Writing Persuasive Texts

About This Chapter

Master the art of writing and reading persuasively with this engaging, self-paced chapter. Our video and text lessons cover all the topics you'll need to know in order to perfect your writing skills, write a persuasive essay or work on a class presentation or project.

Reading & Writing Persuasive Texts - Chapter Summary

Our lessons outline the tools and tips you need to write and read persuasive texts. Topics include the components involved in a persuasive essay and some of the common persuasive devices used in writing. Work at your own pace as you complete the chapter, and feel free to go back and review the material as many times as you need. It's easy to re-watch just a part of a video lesson by using the video tabs feature in the Timeline. Our instructors are available to offer their assistance if you have any questions along the way. After completing this chapter, you should be ready to:

  • Use reasoning and evidence to support claims when writing persuasively
  • Understand the patterns of organization used in persuasive speeches
  • Identify the audience of an advertisement
  • Write a persuasive product advertisement

6 Lessons in Chapter 11: Reading & Writing Persuasive Texts
Test your knowledge with a 30-question chapter practice test
Components of Writing a Persuasive Essay

1. Components of Writing a Persuasive Essay

In this lesson, we will define persuasive writing, look at the different goals of a persuasive essay, and then discuss how to plan and develop a persuasive topic.

How to Support Your Claims in Writing With Reasoning and Evidence

2. How to Support Your Claims in Writing With Reasoning and Evidence

What makes an essay persuasive? How can you convince people that your position is the stronger side? In this lesson, we'll explore reasons and evidence and how to use them in a persuasive essay to convince others to support your side.

Persuasive Devices in Writing: Definition & Examples

3. Persuasive Devices in Writing: Definition & Examples

Also known as rhetoric, persuasive writing is something you may do without even realizing! This lesson will break down its basic components and help you to excel in the art of persuasion.

Patterns of Organization for Persuasive Speeches

4. Patterns of Organization for Persuasive Speeches

Organizing information for a persuasive speech will help to convince your audience of your point and keeps information flowing in a logical order. This can be done using a problem/solution order or Monroe's motivated sequence pattern.

Identifying the Audience of an Advertisement

5. Identifying the Audience of an Advertisement

You view several advertisements every day, but are you able to identify the audience that the advertisement was intended for? Come and learn how to do so in this lesson.

How to Write a Persuasive Product Advertisement

6. How to Write a Persuasive Product Advertisement

In this lesson, you will learn how to write a persuasive product advertisement using the AIDA principle, and how supporting evidence will assist you in persuading your reader.

Chapter Practice Exam
Test your knowledge of this chapter with a 30 question practice chapter exam.
Not Taken
Practice Final Exam
Test your knowledge of the entire course with a 50 question practice final exam.
Not Taken

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