About This Chapter
Understanding Consumerism - Chapter Summary
From e-commerce to pricing, this chapter allows you to get in-depth information about consumer behavior, trends and concepts. You can get details about shopping, consumer needs and wants, price adjusting, consumer protection and consumer privacy. You also have the opportunity to gain a better understanding of consumer behavior and buying decisions. Once you are finished with this chapter, you should be able to:
- Define and provide examples of consumerism and consumer buying behavior
- Discuss brick-and-mortar store methods of selling and types of non-store retailing outlets
- Describe buying and selling practices on the web and mobile devices
- Understand the difference between consumer and producer quality perception
- Talk about buying influences and how consumer make purchasing decisions
- Note how consumer products are classified and explain how and when prices are adjusted
- Differentiate between economic wants and needs
- Detail consumer protection laws, how consumer privacy is protected online and the impact of technology on consumerism
Study is made easy and convenient with 24-hour lesson accessibility from any Internet-connected device. Jump to any point in a video lesson to focus only on the topics you need to review. Take self-assessment quizzes to ensure your full understanding of each topic as you move through the chapter and track your progress using your handy Dashboard.
1. What Is Consumerism? - Definition, History & Examples
Consumerism is the culture or ideology of excessive consumption of material goods or services. In this lesson, you will learn about consumerism and its history while exploring examples and perspectives on the concept.
2. Brick-And-Mortar Store: Definition & Marketing Strategies
Learn about the description of a brick-and-mortar store as well as its methods of selling and consumer outreach. Explore the benefits of the brick-and-mortar approach and make relevant comparisons with other selling methods.
3. Non-Store Retailing: Types, Trends & Examples
Most individual consumers purchase products through retailers. Physical 'brick and mortar' stores are not the only type of retailing in the marketplace. In this lesson, you'll learn about retailing beyond traditional retail stores.
4. e-commerce & m-commerce: Buying & Selling on the Web & Mobile Devices
E-commerce and m-commerce have transformed the way that organizations and consumers conduct business. Additional topics discussed in this lesson include B2B, B2C, C2C, and e-government.
5. Consumer vs. Producer Perceptions of Quality
Consumers and producers each have different perspectives of a quality product. In this lesson we will discuss the different views and provides examples.
6. Identifying & Using Consumer Information
This lesson provides an overview of the consumer purchasing decision process. It will describe how consumers identify and use information on pricing to make informed purchasing decisions.
7. Consumer Products: Convenience, Shopping, Specialty & Unsought Products
In this lesson, you will learn the difference between business and consumer products. We will also discuss the different ways they can be classified, which include the areas of convenience, shopping, specialty and unsought.
8. What Is Consumer Buying Behavior? - Definition & Types
Most every business wants to know how consumers tick. In this lesson, you'll learn about consumer buying behavior, including the standard model. You'll also have a chance to take a short quiz after the lesson.
9. Influences on Consumer Buying Decisions: Cultures, Values & More
External influences are all around us and play a large role in our buying decisions. Watch this video to see how cultures, values and other influences shape our purchases.
10. How Prices Can Be Adjusted in Response to Environmental Factors
Marketers have the ability to fine-tune the base price of products in the marketing mix. They can use discounts, rebates, and allowances to temporarily change the price to increase sales and profits.
11. Economic Needs and Wants: Definition & Concept
Everybody needs certain things, and everybody wants certain things. In this lesson, you'll learn about needs and wants from an economic perspective and explore different ethical considerations.
12. What Is Consumer Protection? - Product Liability, Laws & Rights
Consumer protection refers to the laws and other forms of government regulation designed to protect consumers. One form of consumer protection is product liability. This lesson explains consumer protection and product liability.
13. Information Technology: Impact on the Economy
14. Protecting Consumer Privacy Online
Every week, there is a news headline announcing a consumer data breach from a well-known organization. In this lesson, you will learn how government and business is trying to protect consumer privacy online.
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Other chapters within the FTCE Family & Consumer Science 6-12 (052): Practice & Study Guide course
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- Decision Making & Problem Solving in Families
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- Preparing for Parenthood
- Prenatal Care, Fetal Development & Childbirth
- The Development of Infants & Toddlers
- The Development of Preschoolers
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- Providing Nutritional Care
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