Associate of Business - Administration, Marketing & Management

Oct 21, 2019

An administration, marketing, and management associate degree program is designed to develop students' ability to provide analytical and organizational services to various industries.

Essential Information

A two-year associate program in administration, marketing and management may be earned as an Associate of Applied Science or Associate in Science degree. Marketing and administration, marketing and management, or business management are a few concentrations offered. In addition to the development of analytical tools, emphasis can be placed on communications, ethics, management and the skills for developing marketing campaigns. A high school diploma or equivalent is required for entry to these programs. Bachelor's degrees are also available in this field.

Associate's Degree in Business Administration, Marketing and Management

Graduates of these programs could qualify for entry-level positions in several business occupations, such as project management, market research or office administration. Courses generally focus on different management topics for solving real-world business problems. Students study management, legal issues, supervision, taxation, and international business. Other common courses might include:

  • Business statistics
  • Customer service
  • Hospitality and tourism management
  • Information technology concepts

Popular Career Options

Graduates who choose to begin their careers after completing an associate degree program could enter the business field in entry-level positions. Some of these positions may include:

  • Administrative assistant
  • Customer service representative
  • Advertising sales representative
  • Office manager
  • Project coordinator

According to the U.S. Bureau of Labor Statistics (BLS), employment opportunities for secretaries and administrative assistants may decrease by 7% over the 2018-2028 decade, and opportunities for administrative services managers are likely to increase by 7% during that period. The BLS reports the median salary for secretaries and administrative assistants was $36,630 as of May 2018, and administrative services managers earned a median salary of $96,180 as of May 2018.

The BLS indicated that positions for advertising sales agents and customer service representatives are expected to decrease by 2% from 2018 to 2028. Customer service representatives earned a median annual wage of $33,750 as of May 2018, and advertising sales agents earned $51,740 during the same year, as indicated by the BLS.

Continuing Education

A graduate of an associate degree program in business could go on to complete a bachelor's degree program in administration, management or marketing. Possession of a bachelor's degree might allow business professionals to advance their careers into management positions. Some associate degree programs are designed for transfer directly into bachelor's degree programs.

An associate's degree in business administration, marketing, and management is a good starting point for individuals wishing to begin entry-level careers as advertising sales representatives, office managers, or project coordinators.

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