Two types of bachelor's degree programs exist for aspiring broadcasting majors: the Bachelor of Arts and the Bachelor of Science. The Bachelor of Arts program provides students with advanced theoretical knowledge for admission into graduate school, while the Bachelor of Science program offers practical experience to those heading directly into the field.
Students learn broadcasting knowledge through group projects and participation in campus-based radio and television stations. Most programs culminate with an internship, which allow students to use knowledge in real-life broadcasting situations. Applicants wishing to enter either program must have a high school diploma or its equivalent.
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Bachelor of Broadcasting Degree
Students develop strong communication skills in addition to learning to work within a team environment. Programs examine media applications and media management. Other areas of broadcasting include composition and lighting, production planning, script writing, and camera operation. In addition to general education requirements, students will complete courses depending on their program specialization. These include:
- Reporting and editing
- Audio production
- Media management
- Mass communication law
- TV Field production
- Electronic media
Popular Career Choices
Bachelor's degree programs in broadcasting prepare students for careers in the rapidly changing, fast-paced electronic media communications industry. Students learn key aspects of writing, producing and directing content for broadcast communication so they can work in fields such as news, entertainment, production, videography, directing and editing.
Graduates could have the technical expertise and practical experience to qualify for jobs in the digital media, radio and television fields. Applicants may earn entry-level jobs and work their way up to mid-level positions with experience. Examples of job titles a broadcasting graduate may hold include:
- Radio or television announcer
- Sound engineering technician
- News analyst
- Television production director
Employment Outlook and Salary Information
The U.S. Bureau of Labor Statistics (www.bls.gov) estimated that from 2014 to 2024, jobs for broadcast news analysts are expected to decline by 13%. Jobs for reporters and correspondents are also projected to decline by 8%, while those in announcing should see an 11% decrease in job availability. Employment of broadcast and sound engineering technicians, however, is projected by the BLS to increase by 7% during the 2014-2024 decade.
Median salaries in May 2015 were $65,530 for broadcast news analysts, $53,330 for sound engineering technicians and $37,490 for broadcast technicians. Radio and television announcers earned median wages of $30,960 at that time.
Graduates of a 4-year broadcasting program can seek entry-level careers or further their education through a master's program in broadcasting. Many master's degree programs offer either a research track, which is meant for those applying for doctoral programs in the broadcast journalism field, or an applied track for those seeking communications careers.
A bachelor's degree in broadcasting includes hands-on experience through campus media involvement and internships. Graduates could choose to join the electronic communications media industry or pursue further studies.