Bachelor of Business Administration (BBA): Degree Overview

Jan 22, 2020

A Bachelor of Business Administration (BBA) program can prepare students to manage companies by teaching subjects such as marketing and human resources.

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  • 0:01 Bachelor of Business…
  • 0:44 About the BBA Degree
  • 1:13 Popular Career Options
  • 1:39 Career Outlook and Salary Info
  • 2:53 Continuing Education Info

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Bachelor of Business Administration

The 4-year degree program provides a fundamental education in business and management principles. Programs typically allow students to specialize in one of multiple concentration areas, including international business, finance, real estate, computer information systems, or accounting. BBA programs can offer practical management training that can prepare students to successfully work within a large or small organization.

Program Levels Bachelor's degree, (master's degree and doctoral degree available)
Prerequisites High school diploma or equivalent
Program Length 4 years
Job Outlook (2018-2028)* 7% (for general and operations managers)
32% (for information security analysts)
5% (for sales managers)
4% - 6% (for loss prevention managers)
9% (for cost estimators)
Median Annual Salary (2018)* $100,930 (for general and operations managers)
$98,350 (for information security analysts)
$124,220 (for sales managers)
$91,300 (for loss prevention managers)**
$64,040 (for cost estimators)

Source: *U.S. Bureau of Labor Statistics

About the BBA Degree

Programs may emphasize the development of communications, quantitative reasoning, and business analysis skills. Through BBA courses, students can gain knowledge of business practices and processes, understand the role of economics in the world marketplace, and acquire an awareness of global business issues. Additional topics could include:

  • Business theory
  • Business law and ethics
  • Economics
  • Entrepreneurship fundamentals
  • E-business
  • Project management

Popular Career Options

Through the BBA programs, students can pursue business education and learn skills that will help them pursue various management and administrative roles within a company. Employers may seek business administration graduates for a broad range of positions in different areas. Positions may include:

  • Operations manager
  • Information security officer
  • Sales manager
  • Loss prevention manager
  • Cost estimator

Career Outlook and Salary Information

Job growth predictions for the above-listed professions vary widely, according to the U.S. Bureau of Labor Statistics (BLS). The number of available positions for general and operations managers is expected to rise by 7% from 2018 to 2028, while those for information security analysts should increase 32%, the BLS reports. The bureau further projects a 5% job growth rate for sales managers, a 4%-6% growth rate for loss prevention managers, and a 9% growth rate for cost estimators during the 2018-2028 decade.

The BLS listed an annual median salary of $100,930 for general and operations managers in May of 2018. Information security analysts saw a median annual income of $98,350 at that time, according to the BLS, and sales managers made a median salary of $124,220 per year. The median yearly wage for loss prevention managers and cost estimators that year was $91,300 and $64,040 respectively, as per BLS data.

Continuing Education Information

After completing a BBA, individuals may consider furthering their education in order to qualify for top executive positions and promotions. A Master of Business Administration (MBA) is a graduate-level degree that is often desired by employers for positions such as Chief Executive Officer (CEO) and Chief Operations Officer (COO). Doctoral programs are also available in business administration, which can prepare business professionals to work as consultants, executives, or university professors.

A Bachelor of Business Administration (BBA) is a 4-year degree program which prepares students for a variety of different management and administrative roles within a company.

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