Client relations managers implement, oversee and improve client-to-company interactions, ensuring that clients' needs are met and acting as a liaison between consumers and the business. Aspiring client relations managers need at least a bachelor's degree and experience in client relations. These professionals could expect to make just shy of $52,000 a year in 2019.
Individuals who like meeting people and who want to help companies reach out to their clients might consider working as a client relations manager. Client relations managers, sometimes called customer relations managers or client relationship managers, work either individually or in coordination with other personnel to efficiently meet client's needs. These professionals can perform a range of functions, depending on the nature of the business. A bachelor's degree and related field experience are usually key for getting a start in this field.
|Required Education||Bachelor's degree|
|Other Requirements||2-5 years' experience|
|Additional Skills||Computer skills; advertising and sales abilities; communication skills|
|Median Salary (2019)*||$51,822|
|Projected Job Growth (2018 - 2028)**||8% (for public relations and fundraising managers)|
Source: *PayScale.com, **U.S. Bureau of Labor Statistics
Career Info for Client Relations Managers
Client relations managers oversee the strategic interactions between a company and its clients or customers. Client relations managers are employed by a variety of companies, such as mortgage, real estate brokerage, health care staffing, life insurance companies or investment companies.
Duties can vary depending on the industry, as apparent from a November 2013 search for client relations manager postings on Monster.com. For example, some client relations managers work with account managers to help them interface with customers, while others have a lot of customer contact themselves.
At a financial services institution, client services managers might be tasked with managing customer contracts, answering questions or identifying new revenue opportunities. Those who work at a mortgage company might respond to questions from borrowers about monthly payments or act as a liaison between the borrower and other parties. Other duties can include resolving client issues, ensuring client and customer satisfaction, or resolving outstanding balances between a company and its clients.
The job postings also indicated that companies generally request two to five years of work experience and a bachelor's degree. Most organizations prefer to hire individuals who have experience that matches the type of business the company is involved in. For example, financial institutions might like to hire people with a background in financial services or accounting, while health care companies might want to hire those with a health background, which could even include a nursing degree. Often-requested experience, skills and abilities include:
- Computer skills (Microsoft Office, Java, databases)
- Excellent verbal and written communication skills
- Leadership skills
- Management experience
- Client service experience
- Team management skills
- Advertising or sales experience
- Account management experience
- Presentation skills
According to PayScale.com, in August 2019 most client relations managers earned a salary that ranged from $37,000 to $79,000 before any bonuses or commission. In the same year, the median salary among these professionals was $51,822, as listed with PayScale.com.
As the liaison between customers and businesses, client relations managers must possess superb interpersonal communication skills, empathy and an understanding of the business consequences of client relationships. They need a bachelor's degree and several years of experience in the industry in which they wish to work. In 2019, the median salary for client relations managers was 51,822.