Master's degree programs in e-business are typically designed for individuals who have completed a relevant, accredited bachelor's degree program. In some cases, part-time programs may also be designed for working professionals. Some of these programs may be completed 100% online with no trips to the physical campus, while other programs may be completed as partially online and partially on-campus. Programs are available in areas such as business administration, information technology and technology management.
Master's Degree in E-Business
Those seeking an online graduate degree in e-business are usually required to possess a bachelor's degree from an accredited institution. E-business management is usually an area of concentration offered within an online Master of Business Administration (MBA) program. Students might also pursue a Master of Science in Information Technology or Technology Management with a specialization in e-business. Schools might also offer distance-learning graduate certificates in this field.
Program Information and Requirements
Distance-learning MBA programs with concentrations in e-business, e-commerce or e-business management are generally conducted entirely online--though some schools offer the program with a combination of live and online courses. Program length varies, but students must typically complete a minimum of 36 credit-hours. Some schools specifically offer part-time online MBA programs for working professionals.
Basic technical requirements include having high-speed Internet, a CD-ROM drive and a color monitor. Software requirements might include current versions of an anti-virus program, Microsoft Office and Internet Explorer.
Online e-business master's degree programs provide both foundational and advanced courses in electronic management, marketing and technology. General MBA requirements might include courses in accounting, business finance, strategic management, business ethics and operations management.
E-Business or E-Commerce
This course addresses business concepts and implications of e-business. Students learn how and why businesses use the Internet for sales, promotions and advertising. They also often study existing business models.
Online marketing plans and strategies are the focus of Internet or e-marketing classes. How to draw consumers to business websites, conduct market research, utilize online marketing tools and advertise online are among the topics commonly addressed.
These courses focus on the technological tools needed to develop a successful e-business. Topics include programming, archiving, database management, networking and wireless technology.
Those who complete a distance-learning MBA program with an emphasis or concentration in e-business are qualified for upper-management positions in such areas as marketing, advertising or information technology. The U.S. Bureau of Labor Statistics reports an expected growth of 9% for advertising, promotions, and marketing management positions between 2014 and 2024. Annual salary figures in this field vary depending on level of management position and type of industry (www.bls.gov).
Online e-business master's degree programs are offered in business administration, information technology and technology management. These programs teach the fundamentals of e-commerce, Internet marketing and e-business technology.