Top School in Dallas for Fashion Merchandising & Marketing

School and Ranking Information

Six schools offer programs in fashion merchandising and marketing within 50 miles of Dallas, TX. Based on graduation rate, programs available and rankings, there are three top schools for students in the Dallas area:

  • Winner: Texas Christian University offers a bachelor's program and is ranked by U.S. News & World Report. It also features a costume collection with more than 2,500 items.
  • Runner-Up #1: The University of North Texas was also ranked by U.S. News & World Report and it featured the second highest graduation rate. It offers undergraduate and graduate programs in fashion merchandising and marketing.
  • Runner-Up #2: Texas Woman's University offers several combined bachelor's programs through which students may satisfy their interest in both fashion and the business aspect of this industry.

School Comparison Chart

Category Texas Christian University University of North Texas Texas Woman's University
Rankings (2013) 92nd among National Universities,
56th among Best Undergraduate Business Programs,
79th among Best Graduate Business Schools*
166th among Best Undergraduate Business Programs* N/A
Location Fort Worth, TX (33 miles from downtown Dallas) Denton, TX (35.4 miles from downtown Dallas) Denton, TX (36.1 miles from downtown Dallas)
School Type 4-year, private not-for-profit 4-year, public 4-year, public
Tuition & Fees (2012-2013) $34,590 (undergraduate)** $8,357 (undergraduate, in-state); $16,781 (undergraduate, out-of-state); $6,702 (graduate, in-state); $13,022 (graduate, out-of-state)** $7,050 (undergraduate, in-state); $17,082 (undergraduate, out-of-state)**
Fashion Merchandising and Marketing Award Levels Offered Bachelor's Bachelor's and master's Bachelor's
Fashion Merchandising and Marketing Degrees Awarded (All Levels) in 2011-2012 46** 158** 24**
Undergraduate Graduation Rate (in 150% of normal degree time) for 2006 Entering Class 75%** 48%** 45%**
Noteworthy Largest religious university associated with the Disciples of Christ Christian Church* The country's 26th largest public university* Fashion students have access to two campuses

Sources: *U. S. News & World Report, **NCES College Navigator

Winner: Texas Christian University (TCU)

  • Program features a 10-week supervised internship
  • School states all merchandising faculty have industry experience
  • Opportunities to affiliate with the student sections of Fashion Group International

TCU's College of Fine Arts' Department of Interior Design and Merchandising offers a Bachelor of Science in Fashion Merchandising program. This field of study involves a combination of learning how to buy and sell clothing, produce and develop different products, take advantage of new computer technologies for design and work with and select different fabrics and textiles. The program combines laboratory and studio application, including hands-on training through a 10-week internship.

Fashion merchandising students have access to a 2,500-item fashion collection, which allows students to get a better understanding of trends and how economic realities affect fashion. Courses include fashion industry introduction, fashion drawing, textile fundamentals, history of contemporary dress and global trade of textiles and apparel. TCU's Center for Merchandising Education and Research is a powerful platform from which students may jump-start their professional growth through out-of-state internships, lectures or conferences.

Runner-Up #1: University of North Texas (UNT)

  • NCES reported that for 2011-2012, 82% of full-time beginning undergraduate students received some type of financial aid
  • According to the school, the Princeton Review has named UNT one of America's 100 Best College Buys for 17 consecutive years

The Merchandising and Digital Retailing Department at UNT's College of Merchandising, Hospitality and Tourism offers three bachelor's degree programs that can be tailored to students interested in fashion merchandising. The Bachelor of Science programs include merchandising, home furnishings merchandising and digital retailing. A master's degree in merchandising is also available.

Students may also elect a minor in merchandising with a fashion emphasis, which includes courses in apparel evaluation and merchandising, or a minor in merchandising with a fashion merchandise development emphasis, which covers textiles for apparel and brand development. Within the programs, students have access to student chapters of Merchandising Inc. and the National Retail Federation, as well as specialty programs, like the executive-in-residence program.

Runner-Up #2: Texas Woman's University (TWU)

  • The Fashion Department at TWU is a member of the International Council of Shopping Centers (ICSC) and the National Retail Federation (NRF)

Besides offering a Bachelor of Science in Fashion Merchandising program, TWU also has a dual degree in fashion design and merchandising. Students may complete this double program with just an additional 36 credit hours, and the program examines design, manufacturing, production and retail. Students may also combine a B.S. and BBA in fashion merchandising and marketing, which examines corporate retail, design and production, by taking only an additional 27 credit hours. Otherwise, students may combine the fashion design degree with a general business and entrepreneurial emphasis (with only 45 additional credit hours) or a bachelor's degree in fashion merchandising with a BBA in management (by completing an additional 30 credit hours).

Minors are offered in fashion design and fashion merchandising. All students must participate in a fashion internship to acquire valuable hands-on experience and possibly a job. Among the wide variety of courses available, students may take fashion products and industries, textiles, fashion marketing principles, global production and trade, fashion promotion and global fashion industry.

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