Classes in this global business strategy are commonly part of certificate programs, bachelor's programs and master's programs in business administration, management or international business management. These programs are typically offered by business schools within universities and colleges. Programs may include study abroad, participation in volunteer consulting projects and seminars.
Here are a few common concepts found in global business strategy courses:
- Economic theories
- Market analysis
- Research of business trends
- Goods and services
- Issues with capital flows
Find schools that offer these popular programs
- Accounting and Bookkeeping
- Business Economics
- Business Finance
- Business Management and Operations
- Business Marketing
- Business Support and Administrative Services
- Entrepreneurship and Small Business Development
- Hospitality Management
- Human Resource Management
- Information System Management
- International Business
- Sales and Merchandising
- Specialized Sales
List of Common Courses
Global Business Strategy Course
This course provides students with the basic concepts of international business strategies used in a competitive global market. Students learn how to build global market strategies by examining economic theories that allow international businesses to thrive and stay ahead of the competition. The course also provides case studies where students investigate the foundations of international business management and strategy concepts.
In addition, students learn how to apply these strategy concepts in real life. Course topics include import and export intermediaries, supplier and distributor contracts, competitive strategies, alternate methods of market entry, foreign direct investment and competitive advantages.
International Business Marketing Course
Students examine the pros and cons of entering the international business market. Students are instructed in foreign marketing objectives and foreign marketing organizations as well as information gathering and foreign market selection. An international business marketing course also discusses cultural issues as well as their effect on the selling of certain products in foreign countries. Case studies are also part of the course material, allowing students to understand marketing reports and learn new techniques for marketing products in different countries.
Global Business Negotiations Course
This course focuses on the strategy, ethics and interests of negotiators and the influence of culture. Students examine negotiation techniques in a global business environment, and students practice negotiation exercises and debriefings. Some of the course topics discussed include currency factors, foreign government involvement and conflict resolution techniques.
International Business Operations Course
Individuals enrolled in an international business operations course study the internationalization process, foreign investment modes, global strategy and organizational design. Students examine the flow of goods, money, ideas and people across borders as well as how these affect other markets, politics and economies. This course provides students with knowledge of international business management practices in an international business environment.
International Finance Course
International finance courses examine coordination of international policy, monetary policy and the determination of exchange rates. Students examine theories of economic development as well as creating theories to look at current events. The course also discusses financial crises, international capital markets, coordination of international policies and the consequences and causes of external imbalances.
International Business in Europe Course
This course focuses on the economy of Europe. Students learn about international business practices in Europe, such as monetary and economic integration. Students also learn how business practices in Western Europe differ from those of other European countries. The course also discusses the economic changes going on in Central and Eastern Europe.