Horticulture management training programs offer several degree options. The most common degree options earn the student either an associate's or a bachelor's degree. These programs prepare students for careers in nurseries, greenhouses and florist shops, often as assistant managers or managers. The training includes classes in plant care, marketing and business management.
Graduate programs are available in many horticulture-related fields. Students typically want to go into the business of designing and developing new horticulture technologies and/or breeding new plant species. These individuals need at least a master's degree and often a specialized PhD in plant physiology, plant genetics, soils and plant nutrition or a related field.
The following list contains some common concepts encountered in a horticulture business management program:
- Site analysis
- Herbaceous plant materials
- Flower shop operations
- Soils support
- Lighting design & installation
- Parks & ground management
- Ornamental horticulture
List of Horticulture Business Management Courses
Horticultural Business Management Course
Instructors present the business management standards and theories used in horticultural organizations. Students are taught how these businesses are structured and managed. Topics include ways to tailor operation management, marketing techniques and accounting practices to the needs of horticultural businesses.
Plant Biology Course
This class explores plant structures and their functions. Students learn plant reproduction methods, plant growth processes and the function of plants in ecological systems. They often breed and maintain plants during laboratory time, studying growth rates and techniques to improve plant quality. They also discuss how plant characteristics affect the interrelationships between different types of plants.
Pest Management and Plant Pathology Course
Students evaluate the impact of weeds, diseases and insects on horticultural plants. They learn to identify symptoms of pest infestations and develop skill in addressing these infestations. Topics include pest life cycles, characteristics for identification and integrated pest management techniques. Discussions emphasize the economic effects of outbreaks, potential risks of plant shortages and loss of unique species.
Greenhouse Management Course
The class surveys current trends in managing and operating commercial greenhouses. Students consider new technologies used in the industry, including computer-operated greenhouses. They are taught disease identification and pest control as well as plant propagation processes. Topics include watering systems, energy conservation and alternate energy sources.
Nursery Management Course
Students are taught about services and products offered by wholesale and retail plant nurseries. They acquire skills using basic horticultural tools and learn to tend and produce quality plants. They also consider best practices in maintaining controlled growing environments. Topics include annual and perennial plants, personnel management and nursery crop production.
Landscape Design Course
This class teaches basic principles used by landscape designers, providing students an opportunity to practice the analysis of commercial and residential sites for landscape features. They draft landscape designs, plan fixture installations and estimate costs. Other topics include plant selection, spatial organization and project management.