Retail Fashion Buyer Career Info
|Degree Level||High school diploma; large companies may prefer bachelor's degree|
|Degree Field||None; fashion merchandising or business degree helpful|
|Training||On-the-job training for more than 1 year typically offered in lieu of experience|
|Key Skills||Analytical, decision-making, math, and negotiating skills, ability to use procurement and point of sale software, awareness of fashion trends|
|Median Salary (2018)||$51,130 (purchasing managers, buyers, and purchasing agents in retail trade)|
Sources: U.S. Bureau of Labor Statistics, O*NET OnLine, Online Job Posting (August 2019)
Fashion retail buyers decide which products stores should sell. By researching market trends and monitoring fashion forecasts, retail buyers stay ahead of the curve while appealing to their target customers. They are responsible for composing product development plans and maintaining strong relationships with vendors. Fashion retail buyers may also assist with a store's visual merchandising and product performance analysis. Although these workers spend their days in comfortable indoor settings, travel is often required. Many buyers typically work overtime.
While fashion retail buyers might have different educational backgrounds and experience levels, they should typically have some key skills. These include:
- Analytical skills
- Decision-making skills
- Negotiating skills
- Ability to use procurement and point of sale software
Retail buyers working in the apparel industry in 2018 made a mean annual salary of $51,130 according to the U.S. Bureau of Labor Statistics.
How to Become a Retail Buyer in Fashion
Obtain Bachelor's Degree
Although educational requirements vary for this career, large companies typically prefer to hire fashion retail buyers with a bachelor's degree. Having a degree may also be required for career advancement. A degree in fashion merchandising or fashion marketing may be ideal for this career or at least a degree program that includes coursework in business and accounting. Strong math and communication skills are essential, since buyers are required to work with budgets and communicate with external vendors. Fashion retail buyers must document fashion trends and purchases, so a keen understanding of computer programs related to procurement or supply chain can be beneficial.
Because fashion retail buyers are expected to have extensive knowledge of the fashion industry, it's important that they gain experience. By working in the field, fashion retail buyers can build their understanding of sales and product marketing. They also can learn about consumer tendencies.
Most fashion retail buyers begin as assistant fashion buyers and work their way up. When first starting in the fashion buying industry, employees are usually assigned tasks like checking invoices and monitoring stock.
Buyers must stay up-to-date on current fashions and upcoming trends. Reading trade magazines and watching seasonal runway shows are two ways fashion retail buyers may monitor the fashion environment.
Becoming certified can signify a certain level of experience and knowledge. The American Purchasing Society (APS) offers both the Certified Purchasing Professional (CPP) and Certified Purchasing Professional Manager (CPPM) credential. To earn the CPPM credential, fashion buyers must have managerial experience and hold or be applying for the CPP credential. The APS also offers two specialized credentials: the Certified Green Purchasing Professional (CGPP) and the Certified Professional Purchasing Consultant (CPPC). The CGPP is for retail buyers who are trained in sustainability, and the CPPC is for individuals who consult or teach in purchasing.
While educational requirements for this career may vary, aspiring fashion retail buyers might want to strongly consider earning a bachelor's degree, gaining experience, and becoming certified to move ahead in the field.