Job Description of an Internal Communications Manager

Sep 29, 2019

Learn about the education and preparation needed to become an internal communications manager. Get a quick view of the requirements as well as details about degree programs, job duties and salary expectations to find out if this is the career for you.

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Individuals who enjoy engaging employees and keeping individuals updated about organizational changes may do well in a career as an internal communications manager. These professionals need writing, editing and interpersonal skills, and typically need experience in a communications field.

Essential Information

Internal communications managers, also known as employee communications managers, handle the creation and implementation of multiple forms of communication activities and programs within an organization or company. They may devise strategies and produce content to help align the organization's goals with the engagement of members or employees. There are no specific degrees for internal communications managers, but bachelor's degree programs in communications, public relations or related areas provide a good foundation for this career. Above all, internal communications managers need sound writing and interpersonal relationship skills.

Required Education Bachelor's degree in communications, public relations or related field
Projected Job Growth (2018-2028) 8%* (for public relations and fundraising managers, including communications managers)
Median Salary (2019) $84,330** (for employee communications managers)

Sources: * U.S. Bureau of Labor Statistics (BLS), **

Job Description

Internal communications managers use their planning, writing and editing skills to create materials and organize events for the employees of their company. For instance, they may generate content that informs employees about the objectives and policies of the company and the measures it is taking to ensure its path of growth. They may accomplish this through publishing newsletters, e-mails, fliers or memos; updating bulletin boards or calendars of events; and managing other tools to produce print and digital copies of communication.

Internal communications managers may also ensure job satisfaction among employees by administering surveys and polls. This is one way that company problems are spotted and solutions are made. Aside from that, internal communications managers may also arrange dynamic team building activities that engage employees together and bolster their work performance.

Education and Skills Requirements

While there is not one single degree required to become an internal communications manager, bachelor's degree programs in communications, public relations, English, human resources and journalism include relevant coursework. Training in information technology may also prove helpful, along with courses in organizational communication, public relations and information management. Skills in social media and fluency in languages other than English can be useful for employment later on.

Internal communications managers often need solid interpersonal skills because they are responsible for keeping the people in the company connected and aware of any type of development. Moreover, these professionals are typically expected to be proficient in research, writing and editing.

Career Information

Internal communications managers may be required to have a minimum number of years of experience in the field before being considered for a position. Because communications management is a branch of public relations, employee communications managers may work in many different types of environments to gain this experience, such as communications firms, universities, culinary schools, healthcare organizations, government agencies and banks.

The U.S. Bureau of Labor Statistics (BLS) classifies communications managers as public relations managers, and the BLS expected growth much faster than average for both public relations and fundraising managers over the 2018-2028 decade. September 2019 salary information from reported that the median salary for employee communications managers was $84,330.

A career as an internal communications manager involves creating different forms of content to keep members or employees informed about the goals, challenges, and daily occurrences of organizations. These professionals typically hold a bachelor's degree in English, communications, or public relations, and experience with technology, foreign languages or social media can be beneficial. Job growth for professionals in the public relations industries, including internal communications managers, is expected to increase at an above average rate through 2028.

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