Online Courses in Tourism
Below is a sample of online tourism courses found through several universities and colleges.
- Tourism Development Course: This introductory course teaches students how to identify tourism opportunities among the cultural, historical and natural resources in their communities. Students learn how to develop and manage tourism destinations, in addition to exploring issues like customer service, market research and pricing. They also examine various marketing options, including online advertising and regional packaging.
- Tourism Personnel Management Course: Through this course, which is offered at the undergraduate and graduate levels, students learn how to recruit and select employees suited to the leisure service industry. They also explore how to train, motivate and evaluate personnel. Other topics of study might include wage administration and leadership cultivation.
- Tourism Research Course: This graduate-level course introduces students to various ways of conducting and evaluating research that can be applied to leisure services. Students learn about data collection and analysis, in addition to exploring experimental methods and techniques for designing surveys.
- Event Management Course: Students in this tourism course, which is typically taken in the third or fourth year of a bachelor's degree program, learn how to plan meetings, conferences and other events related to business, entertainment and sports. They explore the ins and outs of selecting event sites, negotiating contracts and choosing suppliers. Students also learn how to budget for and promote large-scale events.
- Hospitality Marketing Course: Also taken in the third or fourth year of bachelor's studies, this tourism class teaches students how to develop effective marketing strategies. In addition to learning ways to interact with clients, students examine the importance of marketing analysis and blitz planning. They also typically study public relations, advertising and promotion strategies.
- Communication/Conflict Management Course: Although employees in the tourism world constantly strive for a mistake-free experience, complications are inevitable. Any student wishing to work in the tourism sector must be able to quickly and satisfactorily solve any problems. This course introduces students to the communication techniques and negotiating tools that can help settle a dispute and restore order.
- Quantitative Analysis in Tourism Course: This course covers the decision-making process regarding research in tourism. Specific topics include the analysis of questions in research, how stats are gathered and how that information is published.
- Natural Resource Management and Tourism Course: In this course, students will learn about the tourism industry's natural resources which are available in different regions. How these resources are sustained and protected will be addressed, in addition to climate change and ecological footprints.
Online tourism courses are geared toward men and women who hope to work in the tourism, parks and recreation or recreational sports industries. These distance education classes are often included in associate's, bachelor's and master's degree programs with majors such as recreation, sport and tourism or hospitality and tourism management.
Additionally, some course topics - such as tourism development - target civic leaders and development professionals who are seeking to bring more tourism dollars to their local communities. Such tourism courses generally are offered either as standalone courses or as part of graduate certificate programs.
Students can learn about tourism through online associate's, bachelor's and master's degrees; individual courses and graduate certificates are also available. Areas of study include the management of natural resources, tourism development and hospitality marketing.