School and Ranking Information
Two of the schools that offer marketing and marketing management programs near San Diego are private, not-for-profit, and the other one is a private, for-profit institution. According to programs offered, location and school rankings, the following school ranks as the top school in the San Diego area for a marketing degree.
- Winner: University of San Diego is a nationally ranked 4-year, private, not-for-profit school that is located right in San Diego. The school offers a Bachelor of Science in Marketing and a Master of Business Administration with a concentration in marketing.
School Information Chart
|Category||University of San Diego|
|Rankings||#95 among Top National Universities (2015)*|
|Location||San Diego, California|
|School Type||4-year, private, not-for-profit|
|Tuition & Fees (2013-2014)||Undergrad: $41,392**|
|Marketing Degrees Offered||Bachelor's, Master's|
|Marketing Degrees Awarded (Bachelor's) in 2012-2013||92**|
|Undergraduate Graduation Rate (in 150% of normal degree time) for 2007 Entering Class||75%**|
|Noteworthy||U.S. News & World Report ranked the university's part-time MBA program #94 in 2014*; the program also ranked #17 among Businessweek's top part-time MBA Schools in 2013***|
Sources: *U.S. News & World Report; **NCES College Navigator, ***University of San Diego
University of San Diego
- The School of Business Administration holds accreditation from the Association to Advance Collegiate Schools of Business (AACSB)
- The Ahlers Center for International Business offers business students opportunities for study-abroad, exchange programs and international internships
- The average undergraduate class size in the School of Business Administration was 33 students in 2015; graduate classes averaged at 17 students
The University of San Diego is a nationally ranked Roman Catholic institution with more than 800 faculty members and 7,800 undergraduate, graduate and law students. Its marketing and marketing management programs are found through the School of Business Administration.
The school offers a Bachelor of Science in Marketing, which focuses on research and analysis to better understand consumer behavior. Courses covered include statistics for business and economics, calculus, macroeconomics and managerial accounting. Marketing-specific classes include consumer behavior and marketing research. Students can select from several elective courses, such as advertising campaigns, global marketing and sports marketing.
A Master of Business Administration program with a concentration in marketing is also available. This program prepares students for career opportunities in advertising, public relations, multinational marketing and brand management. Courses include new product development, special topics in marketing, strategic marketing and digital marketing. Twelve units of electives must be completed.